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strategy-channel-architecture

Community

Define a focused multi-platform channel strategy.

Marketing & Sales#hub-and-spoke#social-media-strategy#east-africa#uganda#channel-architecture#content-flow
Authorpeterbamuhigire
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Designs a clear, prioritized channel architecture that defines each platform's role, audience movement, and content production effort so agencies can allocate time and budget with confidence.

Core Features & Use Cases

  • Hub definitions that assign a primary conversion hub (WhatsApp, GBP, landing page, or website) and map platform roles
  • Current channel audit tailored to East Africa markets to identify gaps and opportunities
  • Platform role assignment ensuring one primary role per platform (Discovery, Engagement, Conversion, Retention, Advocacy)
  • Traffic flow mapping of the customer journey across five stages: Discovery, Engagement, Conversion, Retention, Advocacy
  • Content and effort planning: allocation of High/Medium/Low effort and weekly publishing targets
  • Content flow design: pillar content plus derivative pieces across spokes and platform-native assets

Quick Start

Gather client details and run the channel architecture workflow to produce the six-section plan.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: strategy-channel-architecture
Download link: https://github.com/peterbamuhigire/social-media-skills/archive/main.zip#strategy-channel-architecture

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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