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strategy-ewom-reviews

Community

Turn feedback into active customer advocates.

Marketing & Sales#word-of-mouth#nps#customer-feedback#advocacy#marketing-strategy#ewom
Authorpeterbamuhigire
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Proactive strategy to design, stimulate, and amplify electronic word-of-mouth as a strategic marketing asset — turning satisfied customers into active advocates.

Core Features & Use Cases

  • GST Framework (Give / Seek / Transmit) to activate all three eWOM behaviours across client journeys.
  • Peak moment mapping and rapid 48-hour WhatsApp-first review requests to maximise advocacy impact.
  • Six-metrics framework (velocity, sentiment, NPS, share rate, referral rate, platform spread) with EA-specific platform prioritisation.

Quick Start

Identify a client’s peak moments, draft a WhatsApp-based review request template, and set up the six-metrics dashboard for monthly tracking.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: strategy-ewom-reviews
Download link: https://github.com/peterbamuhigire/social-media-skills/archive/main.zip#strategy-ewom-reviews

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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