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JasonColapietro
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Website𝕏@johnnysuedeGitHub

suede-product-marketing

Creates and maintains a sourced product marketing context document for shared positioning and audience evidence.

123|10|Updated May 24, 2026
Search Tags:#messaging#positioning#product marketing#competitive landscape#icp#context document#customer language
One-click install
npx skills add https://github.com/JasonColapietro/suede-creator-skills --skill suede-product-marketing-jasoncolapietro
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: suede-product-marketing
Source: https://github.com/JasonColapietro/suede-creator-skills/tree/main/skills/suede-product-marketing
Command: npx skills add https://github.com/JasonColapietro/suede-creator-skills --skill suede-product-marketing-jasoncolapietro

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Marketing work drifts when every asset is written from a different understanding of the product, audience, and positioning. This Skill builds a single shared context document at .agents/product-marketing.md so downstream marketing skills and human collaborators all work from the same verified product story. ## Core Features & Use Cases - Auto-draft from codebase: Scans README, landing pages, marketing copy, and package.json to draft a V1 context document, tagging every field with its source or marking it [unverified]. - Structured 12-section capture: Covers product overview, target audience, personas, pain points, competitive landscape, differentiation, objections, switching dynamics, customer language, brand voice, proof points, and goals. - Versioned changelog: Every substantive update bumps the document version and prepends a dated changelog entry, creating a paper trail of how positioning evolves. - Use Case: A B2B SaaS founder adds an enterprise tier and a new VP of Engineering buyer. The Skill reads the existing context, updates only the affected sections (Target Audience, Personas, Product Overview, Objections), preserves the rest, and saves v3 with a changelog entry. ## Quick Start Ask the agent to set up your product marketing context by describing your product, audience, and positioning, and let it auto-draft the document from your codebase for review.

Frequently Asked Questions about suede-product-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a product marketing context document for my project?▼

Run the skill and choose auto-draft from codebase or start from scratch. Auto-draft scans your README, landing pages, and marketing copy to draft a sourced V1; the scratch option walks you through twelve sections conversationally, one at a time.

What sections does a product marketing context document include?▼

It covers twelve sections: Product Overview, Target Audience, Personas, Problems and Pain Points, Competitive Landscape, Differentiation, Objections, Switching Dynamics, Customer Language, Brand Voice, Proof Points, and Goals. Six sections form a mandatory completeness floor.

Can I update an existing product marketing context instead of starting over?▼

Yes. The skill reads the existing .agents/product-marketing.md, summarizes its version and recent changelog entries, asks which sections to update, and preserves unchanged content. Substantive saves bump the version and prepend a dated changelog entry.

Where is the product marketing context file stored?▼

The canonical location is .agents/product-marketing.md. The skill also checks .claude/product-marketing.md and the legacy product-marketing-context.md filename, offering to migrate older files to the canonical path.

What happens if some sections have no evidence to support them?▼

Unsupported fields are marked [unverified] rather than filled by inference. If any of the six required sections are empty or unverified, the document is saved with Status: partial, and downstream skills must ask the user for the missing sections before generating dependent work.

When should I not use this product marketing context skill?▼

Do not use it to write campaigns, conduct new customer interviews, or publish brand claims. Route campaign work to suede-campaign-in-a-box, new evidence gathering to suede-customer-research, and copywriting to suede-copy.

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