Audits SERP click-through factors and post-click page experience to improve search conversions.
npx skills add https://github.com/nowork-studio/toprank --skill sxo
Please help me install this Agent Skill. Skill: sxo Source: https://github.com/nowork-studio/toprank/tree/main/skills/sxo Command: npx skills add https://github.com/nowork-studio/toprank --skill sxo
Pages often rank well in search results yet fail to earn clicks or convert visitors, leaving organic traffic potential unrealized. This Skill diagnoses the full journey from the SERP click to the on-page goal, identifying why users bounce back to Google instead of engaging.
Ask the agent to run an SXO audit on a specific page URL to find why it gets poor CTR or fails to convert search traffic.
High-intent search queries and answers about installing and using this skill.
Run an SXO audit on the page URL to review title tags, meta descriptions, and rich result eligibility. The audit identifies which SERP elements are weak and provides specific rewrites to win more clicks.
SXO is the bridge between SEO and UX/CRO, covering the full journey from the SERP click to the on-page goal. It combines click-through optimization with post-click experience signals like speed, readability, and clear CTAs.
Pogo-sticking usually comes from intent mismatch, slow Core Web Vitals, weak above-the-fold relevance, or poor mobile usability. The audit inspects each of these signals and pinpoints the specific causes.
Use SXO when rankings are decent but CTR or on-page conversion from search is poor. For paid landing page conversion use a Google Ads landing audit, and for pure content quality use an SEO page audit.
Yes, page speed and Core Web Vitals are evaluated as experience signals within the post-click audit. They are assessed alongside readability, scannability, CTAs, and mobile usability.
MCERQUAExtract and analyze search performance metrics from Google Search Console.
nowork-studioGenerate optimized title, description, Open Graph, and Twitter card meta tags.
manuelvanrijnIdentify and fix SEO issues across crawlability, technical foundations, on-page optimization, and content quality.
nowork-studioScore Google Ads landing pages on five dimensions and report conversion improvements.
