unit economics analysis

Analyze ARR, CAC, LTV, retention, and cohort data for software businesses.

Updated May 10, 2026
One-click install
npx skills add https://github.com/rpoole-dev/comps-site --skill unit-economics-analysis-rpoole-dev
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: unit economics analysis
Source: https://github.com/rpoole-dev/comps-site/tree/main/financial-services-main/plugins/vertical-plugins/private-equity/skills/unit-economics
Command: npx skills add https://github.com/rpoole-dev/comps-site --skill unit-economics-analysis-rpoole-dev

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires financial-metrics-calculator, and includes scripts (resource) and references (resource) and assets (resource) components.

What problem does it solve?

This Skill streamlines the process of analyzing economic aspects of software and subscription-based businesses, helping to assess growth, retention, and customer value.

Core Features & Use Cases

  • Business Model Analysis: Determines revenue model and tailors economic metrics.
  • ARR Analysis: Analyzes annual recurring revenue with detailed bridge, cohort, and quality metrics.
  • Customer Economics: Calculates Customer Acquisition Cost (CAC) and Lifetime Value (LTV).
  • Retention and Expansion: Measures Gross and Net Retention Rate (NDR), expansion rates, and churn.
  • Cohort Analysis: Provides cohort analysis with detailed year-by-year data and performance indices.
  • Benchmarking: Compares to SaaS Rule of 40, Magic Number, and NDR benchmarks.
  • Revenue Quality Score: Offers a composite score to assess revenue quality.

Quick Start

To evaluate your company's revenue economics, activate the 'unit economics analysis' skill.

Frequently Asked Questions about unit economics analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I analyze SaaS unit economics using ARR and cohort data?

SaaS unit economics analysis evaluates recurring revenue businesses by processing ARR, cohort, and customer lifetime data to measure retention, growth, and customer value. It calculates key metrics like LTV, CAC, and net retention rates.

What financial benchmarks does the unit economics analysis evaluate for software businesses?

Unit economics analysis evaluates software businesses against established SaaS benchmarks including the Rule of 40, Magic Number, and Net Retention Rate (NDR). It also provides a composite revenue quality score to assess overall performance.

Do I need a financial metrics calculator to perform an ARR bridge and cohort analysis?

Yes, performing ARR bridge and cohort analysis requires the financial-metrics-calculator dependency. This prerequisite supports processing comprehensive annual recurring revenue and customer lifetime datasets for your evaluation.

Can I measure gross churn and net retention expansion for my subscription business?

Yes, you can measure gross churn, net retention rate, and expansion metrics for your subscription business. The analysis calculates these customer economics metrics by processing your cohort data and annual recurring revenue figures.

How do I calculate Customer Acquisition Cost and Lifetime Value for a recurring revenue model?

Calculating CAC and LTV for a recurring revenue model involves processing your customer acquisition spend and retention cohort data. The analysis determines your specific revenue model to accurately tailor lifetime value and acquisition cost calculations.