What problem does it solve?
It helps you understand your users by organizing interviews, usability tests, surveys, and related methods into actionable insights instead of disconnected notes.
Core Features & Use Cases
- Research planning: Define objectives, choose methods, set timelines, and recruit participants for studies like interviews, usability testing, surveys, card sorting, diary studies, and A/B testing.
- Interview and test execution support: Use a structured interview guide flow (warm-up, context, deep dive, reactions, wrap-up) to keep sessions focused and consistent.
- Insight synthesis: Turn raw observations into themes and priorities using frameworks such as affinity mapping, impact/effort matrices, journey mapping, and jobs to be done.
- Deliverables: Produce a research plan, interview guide, synthesis report, and a highlight reel of key quotes and findings.
Quick Start
Use the user research skill to create a complete interview guide and research plan for a study on how users currently accomplish their main task, then synthesize the findings into prioritized recommendations.