verify-claims

Fact checking marketing copy requires extracting all factual assertions from your content and matching each claim to evidence sources. This Skill cross-checks statistics, rankings, and performance metrics against an evidence JSON dataset to classify verification status with confidence scoring.

Automated claim verification analyzes statistical, ranking, award or certification, citation, performance, customer count, and time-bound statements. It processes landing pages, case studies, press releases, ad copy, and reports to identify verifiable assertions within your marketing content.

To perform a compliance review, provide brand context and compliance rules with your evidence JSON. The Skill applies these restrictions to classify claims, surfaces legal risk notes for regulated industries, and outputs an unverified-claims list grouped by risk level.

An evidence JSON file is optional but required for actual verification. Without it, the Skill can still extract factual assertions from your marketing text, but cannot classify claims as verified, contradicted, or unverified without evidence sources to match against.

The best way to correct unverified or contradicted claims is to use the structured verification report, which provides contradiction details, recommended text changes, and hedging options. This ensures your ad copy aligns with provided evidence and reduces regulatory risk.