vsl-funnel

Build a four-page Video Sales Letter funnel with timed CTAs and tracking events.

Updated May 21, 2026
One-click install
npx skills add https://github.com/jedmamosto/m-and-ms --skill vsl-funnel
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: vsl-funnel
Source: https://github.com/jedmamosto/m-and-ms/tree/main/.agents/skills/vsl-funnel
Command: npx skills add https://github.com/jedmamosto/m-and-ms --skill vsl-funnel

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes assets (resource) components.

What problem does it solve?

It helps you build a conversion-focused Video Sales Letter funnel that replaces heavy sales pages with a single pitch video plus a buy button, then reliably routes users through order, delivery, and access.

Core Features & Use Cases

  • One-video VSL-to-order flow: Turns a 15 to 25 minute pitch into a direct “watch, click, buy” experience designed to lift conversion for visual learners.
  • Conversion architecture & page blueprint: Provides a page-by-page structure for the VSL page, order page, optional one-time offer, and thank-you/access page with targeted section ordering and word-count discipline.
  • Tracking and lifecycle requirements: Specifies Meta Pixel + GA4 events (video checkpoints and CTA visibility/click) and the required GHL/Stripe integration behaviors for order capture and access delivery.
  • Operational guidance for hosting and deployment: Recommends Lovable/Framer/Next.js build paths and Vimeo Pro/Wistia hosting, plus Vercel deployment and mobile-first QA checks.

Quick Start

Use the vsl-funnel skill to generate a complete 4-page VSL funnel plan with page section outlines, CTA reveal timing rules, and the required tracking, GHL order, and thank-you/access flow for your $97 to $2,000 offer.

Frequently Asked Questions about vsl-funnel

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a Video Sales Letter funnel that converts viewers into buyers?

A Video Sales Letter funnel replaces long sales pages with a single pitch video and a timed buy button. It guides prospects through a four-page sequence covering the VSL, order capture, optional one-time offer, and Thank You access delivery.

What pages do I need for a VSL funnel with Stripe and GHL order capture?

You need four pages: a VSL page, an order page, an optional one-time offer, and a thank-you or access page. This sequence integrates Stripe checkout and GHL workflow rules to capture orders and automate access delivery.

How do I set up Meta Pixel and GA4 event tracking for a VSL funnel?

Meta Pixel and GA4 tracking requires firing specific video checkpoint events including vsl_25, vsl_50, and vsl_75, plus tracking CTA visibility with vsl_cta_visible. These events capture viewer engagement and button reveal timing.

Can I use Vimeo Pro or Wistia to host a VSL funnel with timed CTA behavior?

Yes, Vimeo Pro and Wistia are recommended for hosting VSL funnels with timed CTA behavior. They integrate with build frameworks like Lovable, Framer, or Next.js to control video playback and trigger the buy button reveal.

Is a single video VSL funnel suitable for cold traffic sources?

A single video VSL funnel works for both warm and cold traffic sources. It applies to info products, courses, coaching, and lead magnet upgrades, turning a 15 to 25 minute pitch into a direct purchase experience.

What is the best way to automate course access delivery after a VSL purchase?

The best way to automate course access delivery is using GHL workflow rules connected to your Stripe order capture. This setup automates the thank-you page routing and grants access immediately after the VSL purchase is completed.