What problem does it solve?
Leads and pipelines are frequently inconsistent: without a repeatable growth system, startups waste time chasing disparate channels. This Skill provides a systemized, end-to-end framework to generate, qualify, and scale leads using Hormozi's Core Four (Warm Outreach, Post Free Content, Cold Outreach, Paid Ads), complemented by lead magnets and LTGP:CAC discipline.
Core Features & Use Cases
- Core Four channel playbooks enabling structured execution across warm outreach, content, cold outreach, and paid ads.
- Lead magnets and LTGP:CAC math to quantify profitability and guide channel prioritization.
- Roadmaps like Rule of 100, More Better New, and Lead Getters to scale traffic, referrals, and partnerships.
- Templates, checklists, and case patterns to diagnose funnel leaks and accelerate growth.
- Seamless integration with adjacent skills (mom-test, 100m-offers, influence) for end-to-end product-market fit and growth.
Quick Start
Begin by mastering Warm Outreach with a targeted list and validate one additional Core Four channel against LTGP:CAC targets.