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accelerate-campaigns

Analyze marketing attribution across campaigns to identify conversion-driving sources.

8|Updated Apr 14, 2026
Search Tags:#marketing#conversion#utm#attribution#campaigns#source-analysis#channel-performance
One-click install
npx skills add https://github.com/humanmade/accelerate-ai-toolkit --skill accelerate-campaigns
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: accelerate-campaigns
Source: https://github.com/humanmade/accelerate-ai-toolkit/tree/main/skills/accelerate-campaigns
Command: npx skills add https://github.com/humanmade/accelerate-ai-toolkit --skill accelerate-campaigns

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Helps marketers understand where traffic and conversions originate, and how attribution unfolds across multiple campaigns, so teams can optimise spend and messaging.

Core Features & Use Cases

  • Source overview: see which sources drive visits and conversions, with a focus on conversion rate.
  • Campaign detail: drill into individual campaigns to compare UTMs, channels, and performance.
  • Attribution comparison: contrast first-touch vs last-touch patterns to assign credit across channels.
  • Channel comparison / paid vs organic: evaluate paid, organic, social, and other channels to identify underperformers or high-value sources.
  • Landing pages for campaigns: link traffic sources to entry pages to spot opportunity for dedicated landing pages.

Quick Start

Ask for a source overview to see where your traffic comes from and how it converts.

Frequently Asked Questions about accelerate-campaigns

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I track marketing attribution across campaigns to see which sources drive conversions?▼

Marketing attribution tracking identifies which traffic sources drive conversions by analyzing UTM parameters, traffic analytics, and conversion signals across channels, campaigns, and landing pages to help you optimize spend and messaging.

Can I compare first-touch vs last-touch attribution for my marketing channels?▼

Yes, you can contrast first-touch vs last-touch attribution patterns to assign credit across channels, revealing how different sources contribute to conversions throughout the funnel.

What's the best way to evaluate paid vs organic channel performance?▼

Evaluating paid vs organic channel performance involves comparing traffic sources, conversion rates, and attribution data across paid, organic, and social channels to identify underperformers and high-value sources.

Do I need UTM parameters and traffic analytics to analyze campaign attribution?▼

Yes, analyzing campaign attribution requires access to UTMs, traffic analytics, and conversion signals to produce actionable insights about source performance and channel efficiency.

How do I link traffic sources to landing pages for campaign analysis?▼

Linking traffic sources to entry pages connects campaign attribution data to landing page analytics, helping you spot opportunities for dedicated landing pages and optimize conversion paths.

Why does my campaign source breakdown show different conversion rates across channels?▼

Campaign source breakdowns show different conversion rates because attribution patterns vary by channel, with paid, organic, and social sources driving different mid-funnel performance and conversion efficiency levels.

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