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acquisition-channel-advisor

Evaluate acquisition channels using unit economics, customer quality, and scalability.

1|1|Updated Mar 29, 2026
Search Tags:#scalability#retention#cac#acquisition#payback#ltv-cac#channel-evaluation
One-click install
npx skills add https://github.com/yuyuxinli/moodcoco --skill acquisition-channel-advisor-yuyuxinli
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: acquisition-channel-advisor
Source: https://github.com/yuyuxinli/moodcoco/tree/main/.claude/skills/acquisition-channel-advisor
Command: npx skills add https://github.com/yuyuxinli/moodcoco --skill acquisition-channel-advisor-yuyuxinli

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Helps product and growth teams avoid costly mistakes by evaluating acquisition channels through a financial and customer-quality lens so they can decide whether to scale, optimize, pause, or kill a channel.

Core Features & Use Cases

  • Unit economics calculations: Computes channel CAC, LTV (or uses blended LTV), LTV:CAC ratio, and payback period to judge profitability.
  • Customer quality assessment: Compares retention, churn, and NRR by channel and assesses ICP fit to surface quality issues that undermine acquisition.
  • Scalability analysis: Evaluates magic number, addressable volume, and CAC trends to determine whether a channel can sustain growth.
  • Decision matrix & prescriptions: Outputs one of the actionable recommendations (Scale Aggressively, Test & Optimize, Kill/Pause, or Invest to Learn) with monitoring thresholds and step-by-step next actions.
  • Multi-channel comparison: Generates side-by-side tables to reallocate budget and prioritize channels based on ROI and cash flow impact.

Quick Start

Evaluate our LinkedIn paid campaign: monthly spend, customers per month, channel CAC (if known), blended CAC and LTV, churn and NRR by channel, and target growth rate so you can recommend scale, optimize, or kill.

Frequently Asked Questions about acquisition-channel-advisor

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I evaluate acquisition channels using LTV:CAC and payback period?▼

Channel evaluation requires monthly spend, customers acquired, CAC, blended LTV/CAC, retention, and NRR by channel. If you cannot compute or provide these channel-level metrics, the evaluation cannot generate accurate scale, optimize, or kill recommendations.

How do I decide whether to scale or kill a paid acquisition campaign?▼

Compare acquisition channels using a side-by-side matrix of unit economics, customer quality, and scalability metrics. This multi-channel comparison surfaces ROI and cash flow impact, enabling you to reallocate budget and prioritize channels effectively.

What is the best way to compare acquisition channels for budget reallocation?▼

The best way to compare acquisition channels for budget reallocation is generating a side-by-side table evaluating unit economics, customer quality, and scalability. This multi-channel comparison prioritizes channels based on ROI and cash flow impact.

Does channel evaluation work for organic and outbound acquisition methods?▼

Channel evaluation works for paid, organic, outbound, partnership, event, and content acquisition methods. It assesses scalability and customer quality for each channel type to support go-to-market decisions and budget allocation.

Why does high CAC not always mean I should kill an acquisition channel?▼

High CAC does not always mean you should kill an acquisition channel because customer quality and scalability impact profitability. A channel with high CAC but strong retention, NRR, and addressable volume may still yield a favorable LTV:CAC ratio and payback period.

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