ads-audit

Analyze ad campaign performance data to identify optimization opportunities and output prioritized recommendations.

Updated Apr 11, 2026
One-click install
npx skills add https://github.com/neon-pilot/ai-ads-skills --skill ads-audit-neon-pilot
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads-audit
Source: https://github.com/neon-pilot/ai-ads-skills/tree/main/skills/ads-audit
Command: npx skills add https://github.com/neon-pilot/ai-ads-skills --skill ads-audit-neon-pilot

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Ad Performance Auditor helps marketing teams quickly identify why campaigns underperform and what to fix first by analyzing campaign data and metrics.

Core Features & Use Cases

  • Data-driven diagnostics to detect fatigue, audience overlap, and budget waste.
  • Benchmark-driven evaluation against platform standards to prioritize actions.
  • Actionable recommendations with tiered effort levels for immediate, short-term, and strategic improvements.
  • Use Case: Audit a Meta campaign with 2 weeks of data to discover that CTR is below benchmark and reallocates budget to top performers.

Quick Start

Provide ad performance data (spend, impressions, clicks, conversions, and benchmarks) and request a prioritized optimization plan.

Frequently Asked Questions about ads-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit ad performance across multiple platforms?

To audit ad performance across platforms like Meta, Google, TikTok, and LinkedIn, provide your campaign metrics including spend, impressions, CTR, CPC, conversions, and ROAS. The analysis detects budget waste, audience overlap, and fatigue to output a prioritized optimization plan with tiered action items.

What metrics are needed to detect ad fatigue and budget waste?

Detecting ad fatigue and budget waste requires standard performance metrics: spend, impressions, CTR, CPC, conversions, and ROAS. Supplying this data allows the system to benchmark your campaigns against platform standards and identify underperforming ads draining your budget.

Can I use this to find optimization opportunities for Meta campaigns?

Yes, you can audit Meta campaigns by providing two weeks or more of performance data. The system analyzes metrics like CTR against benchmarks to reallocate budget to top performers and generates a structured ADS-AUDIT.md file with scoring and findings.

What is the best way to prioritize ad campaign optimizations?

The best way to prioritize ad campaign optimizations is through benchmark-driven evaluation. By scoring campaign data against platform standards, you receive actionable recommendations categorized by immediate, short-term, and strategic effort levels to secure quick wins first.

How does benchmark evaluation improve ad campaign analytics?

Benchmark evaluation improves ad campaign analytics by comparing your spend, CTR, and ROAS against platform standards. This diagnostic approach quickly highlights why campaigns underperform and identifies exactly what to fix first to stop budget waste.

Do I need raw conversion data to generate an ad audit report?

Yes, raw conversion data is required alongside spend, impressions, and clicks to generate an accurate ad audit report. This data feeds the diagnostic process that outputs a structured ADS-AUDIT.md containing performance scoring, findings, and prioritized recommendations.