ads

Plan and optimize paid advertising campaigns across Google Ads, Meta, LinkedIn, Twitter/X, and TikTok.

Updated May 28, 2026
One-click install
npx skills add https://github.com/marcosbatallas99/Marketing --skill ads-marcosbatallas99
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads
Source: https://github.com/marcosbatallas99/Marketing/tree/main/skills/ads
Command: npx skills add https://github.com/marcosbatallas99/Marketing --skill ads-marcosbatallas99

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill solves the pain of disjointed, low-performing paid advertising efforts for marketers, founders, and growth teams who lack specialized performance marketing expertise, eliminating wasted ad spend and inconsistent campaign results across Google Ads, Meta, LinkedIn, and other major ad platforms.

Core Features & Use Cases

  • Cross-Platform Campaign Strategy: Get tailored platform recommendations, account structure templates, naming conventions, and budget allocation rules based on your product, audience, and goals.
  • Audience Targeting & Optimization: Access platform-specific targeting best practices, lookalike audience setup guides, retargeting funnel strategies, and exclusion rules to maximize ad relevance and reduce wasted spend.
  • Compliant Ad Asset Generation: Create Google Responsive Search Ads (RSAs) that meet strict platform character limits and structural requirements, plus access ad copy templates and conversion tracking setup checklists.
  • Use Case: A B2B SaaS startup with a $15k monthly ad budget targeting HR teams can use this Skill to select the right platform mix, build targeted campaign structures, and set up retargeting flows to hit demo request targets.

Quick Start

Provide your product details, monthly ad budget, target audience, and conversion goals to the ads skill to receive a complete cross-platform paid advertising strategy with campaign structure, targeting rules, and optimization checklists.

Frequently Asked Questions about ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I structure a cross-platform paid advertising campaign for a B2B SaaS startup?

To structure cross-platform paid advertising campaigns, this Skill provides tailored platform recommendations, account structure templates, naming conventions, and budget allocation rules based on your specific product, target audience, and conversion goals.

What's the best way to set up audience targeting and retargeting for Meta and Google Ads?

To set up audience targeting and retargeting for Meta and Google Ads, this Skill provides platform-specific best practices, lookalike audience setup guides, retargeting funnel strategies, and exclusion rules to maximize ad relevance and reduce wasted spend.

How do I create Google Responsive Search Ads that meet character limits and structural requirements?

To create Google Responsive Search Ads that meet character limits and structural requirements, this Skill generates platform-compliant RSA templates and ad copy frameworks alongside pre-launch validation checklists to ensure accurate attribution and efficient ad spend.

Can I use this to plan ad campaigns across LinkedIn, Twitter/X, and TikTok?

Yes, you can use this Skill to plan ad campaigns across LinkedIn, Twitter/X, and TikTok. It supports performance marketing tasks including platform selection, campaign structure design, and performance troubleshooting for these specific major ad platforms.

What do I need to provide to get a complete paid advertising strategy?

You need to provide your product details, monthly ad budget, target audience, and conversion goals. Providing these inputs allows the Skill to output a complete cross-platform paid advertising strategy with campaign structures, targeting rules, and optimization checklists.

Why are my paid ad campaigns wasting budget and how do I troubleshoot performance?

To troubleshoot paid ad campaigns wasting budget, this Skill eliminates guesswork and inefficiency by applying performance troubleshooting techniques, conversion tracking setup guidance, and pre-launch validation checklists to ensure accurate attribution and efficient ad spend.