ads-meta

Analyze Meta Ads campaigns across 46 checks for tracking, creative, and audience issues.

7.9k|1.2k|Updated Feb 11, 2026
One-click install
npx skills add https://github.com/AgriciDaniel/claude-ads --skill ads-meta-agricidaniel
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads-meta
Source: https://github.com/AgriciDaniel/claude-ads/tree/main/skills/ads-meta
Command: npx skills add https://github.com/AgriciDaniel/claude-ads --skill ads-meta-agricidaniel

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill addresses the complexity and potential inefficiencies in Meta Ads campaigns, ensuring optimal performance by identifying issues in tracking, creative, targeting, and account structure.

Core Features & Use Cases

  • Comprehensive Audit: Analyzes Pixel/CAPI health, creative fatigue, account structure, and audience targeting with 46 specific checks.
  • Performance Scoring: Provides a Meta Ads Health Score (0-100) and individual component scores.
  • Strategic Recommendations: Offers actionable insights for improvement, including EMQ optimization and Advantage+ feature assessment.
  • Use Case: A marketing manager can use this Skill to diagnose why their Facebook ad campaigns are underperforming, receiving a detailed report with specific steps to fix tracking issues and refresh creatives.

Quick Start

Run a deep analysis of your Meta Ads account using the ads-meta skill.

Frequently Asked Questions about ads-meta

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit my Meta Ads account structure and targeting for performance optimization?

You can audit Meta Ads performance by evaluating campaign consolidation, audience overlap, and account structure across 46 specific checks to identify targeting inefficiencies and generate an actionable optimization strategy.

Why are my Facebook ads underperforming despite having active campaigns?

Facebook ads underperform when there are tracking issues in Pixel or CAPI, creative fatigue, or poor audience targeting, all of which can be diagnosed through a comprehensive 46-point account analysis.

How do I check Pixel and CAPI event deduplication health for my Meta Ads?

You check Pixel and CAPI health by analyzing event deduplication to ensure accurate tracking, which directly impacts your Event Match Quality (EMQ) and overall Meta Ads Health Score.

What is the best way to assess creative fatigue in Instagram ads?

The best way to assess creative fatigue is by analyzing individual creative performance metrics across your Instagram ad campaigns to identify underperforming assets that need refreshing.

Can I use this audit for evaluating Advantage+ features and EMQ optimization?

Yes, this Meta Ads audit includes specific assessments for Advantage+ feature utilization and provides strategic recommendations for Event Match Quality (EMQ) optimization to improve campaign delivery.

What does a Meta Ads Health Score represent in an advertising audit?

A Meta Ads Health Score represents a 0-100 performance rating based on a deep analysis of tracking, creative, targeting, and account structure, providing individual component scores for actionable insights.