ads microsoft

Audit Microsoft Ads campaigns with a 20-check framework and health score.

Updated Apr 26, 2026
One-click install
npx skills add https://github.com/kinnerkarmanish/mak --skill ads-microsoft-kinnerkarmanish
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads microsoft
Source: https://github.com/kinnerkarmanish/mak/tree/main/library/skills/paid-media/ads-microsoft
Command: npx skills add https://github.com/kinnerkarmanish/mak --skill ads-microsoft-kinnerkarmanish

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Microsoft/Bing Ads management often requires manual, scattered checks to ensure campaigns are optimized and compliant with best practices. This skill provides a structured 20-check audit framework to assess Microsoft Ads performance, validate imports, and surface actionable improvements.

Core Features & Use Cases

  • 20-check audit framework covering technical setup, bidding, campaign structure, creative & extensions, and settings.
  • Microsoft-unique features analysis (e.g., Action Extensions, LinkedIn targeting) and Copilot integration assessment.
  • Use Case: Run a fresh audit on a new Bing Ads account to produce an actionable health report and implementation plan.

Quick Start

Analyze a Microsoft Ads account using the provided audit prompts to generate a health score and recommended actions.

Frequently Asked Questions about ads microsoft

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit Microsoft Ads campaigns for performance optimization?

To audit Microsoft Ads campaigns, use a 20-check framework evaluating technical setup, bidding, campaign structure, creative extensions, and settings. This process generates a structured health score, actionable findings, and a prioritized action plan with pass, warn, or fail criteria.

What does a Bing Ads account health check include?

A Bing Ads health check includes evaluating UET tag status, Google import validation, and campaign-level optimization. It analyzes Microsoft-unique features like Action Extensions and LinkedIn targeting, while assessing Copilot integration to surface actionable improvements.

Can I validate Google imports into Microsoft Advertising?

Yes, you can validate Google imports into Microsoft Advertising. The audit framework includes import validation checks to ensure campaigns are optimized, compliant with best practices, and correctly migrated from Google Ads into your Bing Ads account.

How do I check UET tag status in Bing Ads?

You check UET tag status in Bing Ads by running a technical setup audit. The framework assesses UET tag functionality alongside bidding, campaign structure, creative extensions, and settings to produce a comprehensive health score and actionable findings.

What is the best way to review Microsoft Ads Copilot integration?

The best way to review Microsoft Ads Copilot integration is through a specialized audit assessment. The framework evaluates Copilot integration alongside Action Extensions and LinkedIn targeting to identify optimization opportunities and generate a prioritized implementation plan.