What problem does it solve?
Auditing an X Ads (formerly Twitter Ads) account requires checking many disconnected areas—pixel and Conversions API setup, campaign objectives, targeting, creative, budgets, and brand safety—making it easy to miss issues or rely on stale data.
Core Features & Use Cases
- Measurement Audit: Evaluates X Pixel and Conversions API implementation, conversion definitions, and app measurement coverage.
- Campaign & Targeting Review: Assesses campaign objectives, keyword and conversation targeting, creative quality, budgets, and reporting structure.
- Evidence-Grounded Findings: Returns schema-valid findings with explicit confidence, flagging missing inputs, stale sources, and contradictions.
- Use Case: A performance marketer exports their X Ads account data and runs this audit to discover that the X Pixel fires duplicate purchase events and that conversation targeting is misaligned with campaign objectives, receiving prioritized recommendations.
Quick Start
Ask the assistant to audit your X Ads account using the exported campaign and conversion data you provide.