afa-gg

Coordinate Shopping, Search, and PMax strategies for Google Ads campaigns.

138|39|Updated Apr 29, 2026
One-click install
npx skills add https://github.com/afadtc/afa-dtc-skills --skill afa-gg
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: afa-gg
Source: https://github.com/afadtc/afa-dtc-skills/tree/main/afa-gg
Command: npx skills add https://github.com/afadtc/afa-dtc-skills --skill afa-gg

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill optimizes Google Ads campaigns by coordinating Shopping, Search, and PMax strategies to maximize reach and ROI, while reducing wasted spend.

Core Features & Use Cases

  • Unified optimization across Shopping, Search, and PMax with signal fusion, budget discipline, and feed health checks.
  • Use cases include account structure redesign, creative testing, bid strategy tuning, and conversion tracking hardening across multiple markets.
  • Real-world scenario: a DTC brand uses this skill to align product feeds, keywords, and asset groups to hit ROAS targets while preserving margins.

Quick Start

Provide a baseline optimization plan for the current Google Ads setup across Shopping, Search and PMax with phased, budget-aware steps.

Frequently Asked Questions about afa-gg

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I optimize Google Ads campaigns across Shopping, Search, and PMax?

Google Ads campaign optimization aligns Shopping, Search, and PMax strategies to maximize ROI while reducing wasted spend. It applies signal fusion, budget discipline, and feed health checks across products and markets.

What is the best way to structure PMax and Search Ads to hit ROAS targets?

Structuring PMax and Search Ads requires aligning product feeds, negative keywords, and asset groups. This approach preserves product margins while coordinating bid strategies to achieve your target ROAS.

How does feed optimization improve Shopping Ads performance?

Feed optimization improves Shopping Ads by applying signal fusion and feed health checks to product data. This coordination aligns feeds with asset groups and keywords to maximize reach and ROI.

Do I need product margins and audience signals to use this PMax optimization approach?

Yes, PMax optimization requires signal inputs such as store_url, audience, and product_margins. Providing these baseline signals enables the system to design account structures and tune bid strategies effectively.

Can I redesign my Google Ads account structure for multiple markets with this skill?

Yes, you can redesign Google Ads account structures across multiple markets. It coordinates Shopping, Search, and PMax strategies for PPC campaigns, supporting creative testing and conversion tracking hardening.

Why does my PMax campaign waste spend on irrelevant search terms?

PMax campaigns waste spend without coordinated negative keywords and signal fusion. Applying unified budget discipline and feed health checks reduces wasted spend while preserving margins across markets.