analytics

To build a KPI dashboard, load and align metrics from GA4, ads, and CRM sources into a unified view. This Skill applies reproducible analysis workflows to transform raw marketing data into actionable campaign performance insights.

Attribution modeling assigns conversion credit across channels using last-click, time-decay, or data-driven models. This Skill analyzes marketing performance data to measure campaigns and calculate accurate ROI from your multi-channel efforts.

You can generate reproducible marketing reports using ready-to-use templates for weekly and monthly insights. The Skill integrates with GA4, ads, CRM, and email tools to automate ongoing reporting cadences and quantify campaign impact.

Yes, it works with Google Analytics data by using Google Analytics admin and data APIs alongside googleapis. It measures cross-channel ROI by aligning GA4 metrics with ads and CRM data to communicate overall campaign impact.

An end-to-end analysis workflow spans from data gathering to actionable insights. This Skill provides defined scripts and references to execute reproducible steps, measuring campaigns and applying attribution models across daily, weekly, or monthly cadences.

Standard GA4 data limitations in attribution modeling include fragmented cross-channel metrics and complex ROI quantification. This Skill addresses these constraints by unifying GA4, ads, and CRM data into deterministic workflows with time-decay and data-driven models.