analytics-product

Instrument product events and analyze user behavior for activation, retention, and conversion.

Updated Aug 27, 2026
One-click install
npx skills add https://github.com/selrai-company/claude-workshop-kit --skill analytics-product-selrai-company
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: analytics-product
Source: https://github.com/selrai-company/claude-workshop-kit/tree/main/skills/analytics-product
Command: npx skills add https://github.com/selrai-company/claude-workshop-kit --skill analytics-product-selrai-company

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps teams instrument and interpret product analytics so they can identify activation, retention, and conversion bottlenecks and make data-driven product decisions.

Core Features & Use Cases

  • Event taxonomy & instrumentation: Guidance and examples for naming conventions, essential events, and PostHog/Mixpanel implementations to capture acquisition, activation, retention, and revenue signals.
  • Funnel, cohort, and retention analysis: Methods and code for conversion funnels, weekly retention matrices, DAU/MAU checks, and cohort-based insights to prioritise improvements.
  • Experimentation and dashboards: A/B test significance calculations, feature flag examples, north star metric definition (WAC), and practical dashboard queries and targets for product teams.
  • Use Case: Audit your onboarding funnel, implement missing events in PostHog, calculate weekly cohort retention, and recommend experiments to improve activation rates.

Quick Start

Ask the assistant to audit your product event taxonomy, run a funnel analysis for signup-to-first-conversation using your PostHog project, and produce a prioritized list of hypotheses.

Frequently Asked Questions about analytics-product

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I design an event taxonomy for product analytics?

Product analytics event taxonomy design requires naming conventions and essential events to capture acquisition, activation, retention, and revenue signals. This Skill provides guidance and implementation-ready code snippets for PostHog and Mixpanel to properly instrument your product events.

How do I run a funnel analysis to find activation bottlenecks?

Funnel analysis identifies activation and conversion bottlenecks by tracking user drop-offs through predefined steps. This Skill generates conversion funnel methods, weekly retention matrices, and DAU/MAU checks to prioritize product improvements.

Can I use this for A/B testing significance calculations in PostHog?

Yes, A/B testing significance calculations and feature flag evaluation are supported for PostHog projects. The Skill interprets experiment results and provides operational guidance for dashboarding and setting OKR targets.

What's the best way to calculate weekly cohort retention?

Calculating weekly cohort retention involves grouping users by sign-up date and tracking their return activity over time. This Skill produces retention matrices and cohort-based insights to help identify retention problems in SaaS and consumer products.

Does this work with both PostHog and Mixpanel for product analytics?

Yes, this Skill supports both PostHog and Mixpanel for product analytics implementation. It generates implementation-ready code snippets, dashboard queries, and event instrumentation guidance tailored to these platforms.

Why do I need a north star metric for product analytics dashboards?

A north star metric focuses product analytics dashboards on the core value delivered to users, ensuring teams track what matters. This Skill helps define north star metrics using the WAC framework and provides practical dashboard queries for product teams.