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analytics-tracking

Creates GA4/GTM tracking plans with event naming, UTM strategy, and validation checklists.

Updated Apr 11, 2026
Search Tags:#analytics#utm#tracking#gtm#ga4#event_tracking#data_quality
One-click install
npx skills add https://github.com/krmorantte/marketing --skill analytics-tracking-krmorantte
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: analytics-tracking
Source: https://github.com/krmorantte/marketing/tree/main/skills/analytics-tracking
Command: npx skills add https://github.com/krmorantte/marketing --skill analytics-tracking-krmorantte

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Analytics tracking setup, auditing, and governance to turn data into decisions.

Core Features & Use Cases

  • Tracking plan framework and event naming conventions
  • GA4/GTM implementation guides, UTM strategy, and data quality checks
  • Debugging, privacy, and compliance guidance for reliable measurement

Quick Start

Define your tracking goals, install GA4 and GTM, and implement the essential events using the tracking plan template.

Frequently Asked Questions about analytics-tracking

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a GA4 tracking plan with proper event naming conventions?▼

A GA4 tracking plan defines structured event naming conventions and essential events for measurement. This framework provides a ready-to-use template covering event catalogs, data quality checks, and validation for scalable analytics implementation.

What's the best way to set up UTM tracking and GTM implementation for marketing measurement?▼

UTM tracking and GTM implementation require a structured strategy for consistent data capture. This provides installation guides, UTM parameter frameworks, and debugging steps to measure marketing impact accurately across platforms.

How do I debug analytics event tracking and ensure data quality in GA4?▼

Debugging analytics event tracking validates data quality by checking event delivery against a tracking plan. It includes a validation checklist and governance best practices to enforce consistency and resolve measurement gaps.

Does this analytics tracking approach support SaaS and e-commerce event catalogs?▼

Yes, the analytics tracking approach includes predefined SaaS and e-commerce event catalogs. It scales structured measurement for both product types, ensuring consistent event tracking and governance across different business models.

How do I handle privacy and compliance when implementing GA4 and GTM tracking?▼

Privacy and compliance in GA4 and GTM tracking require governance rules for data capture. This provides guidance on maintaining reliable measurement while enforcing privacy standards and data quality checks across your setup.

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