aso

Audits App Store and Google Play listings and generates prioritized optimization reports.

Updated Aug 2, 2026
One-click install
npx skills add https://github.com/Pinkycherry/newbusinessideas3 --skill aso-pinkycherry
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: aso
Source: https://github.com/Pinkycherry/newbusinessideas3/tree/main/.claude/skills/aso
Command: npx skills add https://github.com/Pinkycherry/newbusinessideas3 --skill aso-pinkycherry

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? App developers and marketers struggle to know why their App Store or Google Play listing underperforms in search visibility and install conversion. This Skill fetches live listing data, scores it against platform-specific ASO best practices, and produces a concrete, prioritized action plan instead of generic advice. ## Core Features & Use Cases - Six-Dimension Scoring: Scores Title & Subtitle, Description, Visual Assets, Ratings & Reviews, Metadata & Freshness, and Conversion Signals with weighted totals out of 100 and a letter grade. - Brand Maturity Adjustment: Classifies apps as Dominant, Established, or Challenger so household names like Instagram are not penalized for deliberate brand-first choices. - Platform-Specific Rules: Applies distinct Apple and Google Play indexing rules, character limits, screenshot specs, and policy constraints from official reference docs. - Competitor Comparison: Scores up to 3 competitor listings side by side and identifies keyword gaps. - Use Case: A startup founder shares their Google Play URL with a 2.8 rating and a stale description; the Skill flags the critical issues, rewrites the title and first three description lines with character counts, and delivers a week/month/quarter action plan. ## Quick Start Audit my app listing at this App Store URL and tell me the top fixes to improve visibility and conversion.

Frequently Asked Questions about aso

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit my App Store or Google Play listing?

Share your App Store or Google Play URL and the Skill fetches the listing, extracts title, subtitle, description, screenshots, ratings, and metadata, then scores six weighted dimensions out of 100. You receive a scorecard, top 3 quick wins, and a prioritized action plan.

What is the difference between Apple and Google Play keyword optimization?

Apple indexes the title, subtitle, and a hidden 100-byte keyword field, but not the long description. Google Play indexes the title, short description, and full 4,000-character description, targeting 2-3% natural keyword density with no hidden keyword field.

Does the audit work for big apps like Instagram or Uber?

Yes. The Skill classifies apps into Dominant, Established, or Challenger tiers before scoring. Dominant apps get adjusted scoring since brand-only titles, lifestyle screenshots, and brief release notes are deliberate strategies, not mistakes.

How many screenshots should an app listing have?

Apple allows up to 10 screenshots per device with the first 3 visible in search, while Google Play allows a maximum of 8. The audit flags fewer than 5 screenshots and recommends 5-8 with caption text, since 90% of users never scroll past the third screenshot.

What ASO data can this audit not measure?

Without paid ASO tools, the audit cannot measure exact keyword search volume, historical ranking positions, download estimates, the hidden Apple keyword field contents, or install conversion rates. Tools like AppTweak, Sensor Tower, or MobileAction provide those data points.

Can I compare my app listing against competitors?

Yes. Provide 2-3 competitor store URLs and the Skill runs the same six-dimension scoring on each, builds a side-by-side comparison table, and identifies keyword gaps where competitors rank but your app does not.