atpm-plg

What problem does it solve?

This Skill helps Product Managers design, evaluate, and validate in-product campaigns to influence product metrics, from ideation to experiment brief creation.

Core Features & Use Cases

• Campaign Ideation: Research and propose campaign ideas based on metrics and product data.
• Campaign Definition: Collect targeting inputs, validate surfaces, and define messaging formats and content.
• Experiment Design: Create smart messaging ladders and sequential funnel models for experiment testing.
• Confluence Sync: Publish campaign briefs and experiments to the PLG Campaigns section in Confluence.
• Prototype Handoff: Generate context for prototype development in /atpm-prototype.

Quick Start

Trigger the skill with the command "start PLG campaign" and follow the prompts to design your campaign.