What problem does it solve? Teams often jump from a PRD straight into architecture and code without a clear UX vision, resulting in interfaces that miss real user needs. This Skill activates Sally, a dedicated UX designer persona, who translates user needs into interaction designs and UX specifications that guide architecture and implementation during the BMad Method planning phase. ## Core Features & Use Cases - Persona Activation: Loads a customizable UX designer identity (role, communication style, principles) from layered TOML configuration files with structural merge rules. - Menu-Driven Workflow: Presents a numbered capability menu and dispatches to registered skills such as bmad-ux for guided UX design realization. - Persistent Context: Loads persistent facts, project config (user name, communication language, output language), and planning artifact locations for the whole session. - Use Case: A product team starting a new feature asks to talk to the UX designer; Sally greets them, loads project conventions, and walks them through creating a UX specification that feeds directly into architecture planning. ## Quick Start Ask to talk to Sally the UX designer and say you want to design the UX for your project.