build-governance-agent

What problem does it solve?

A governance agent evaluates proposed media buys and enforces organizational policies so purchases comply with spending authority, brand safety, and content standards.

Core Features & Use Cases

• Campaign governance: evaluate and approve, deny, or escalate media buys based on budget thresholds, authority levels, and channel restrictions.
• Property governance: manage inclusion and exclusion lists for publisher properties, support GARM/IAB category filters, and validate delivery against lists.
• Content standards: define content policies, calibrate classifiers, and validate creatives for compliance during delivery.
• Use case: Integrate into an ad buying workflow to block buys that exceed authority, require conditional approvals for risky channels, and maintain auditable plan and property list state.

Quick Start

Create a governance agent that evaluates media buys against spending authority, manages property lists, and enforces content standards using the AdCP SDK.