What problem does it solve? Subscription businesses lose revenue to both voluntary churn (customers cancelling) and involuntary churn (failed payments), often without any system to intercept or recover them. This Skill provides a complete retention framework covering cancel flow design, dynamic save offers, churn prediction, and payment recovery. ## Core Features & Use Cases - Cancel Flow Design: Build multi-step cancellation flows with exit surveys, reason-mapped save offers (discounts, pauses, downgrades), and compliant confirmation screens. - Churn Prediction: Construct a 0-100 customer health score from usage, engagement, and billing signals, with tiered intervention playbooks for at-risk accounts. - Dunning & Payment Recovery: Implement pre-dunning card expiry alerts, smart retry schedules by decline type, and a 4-email dunning sequence with recovery benchmarks. - Use Case: A SaaS product with 7% monthly churn uses this Skill to design an exit survey with 7 reason categories, map a 25% discount offer to "too expensive" cancellations, and set up Stripe Smart Retries with dunning emails to recover failed payments. ## Quick Start Ask the agent to design a cancel flow with exit survey and save offers for your subscription product, including a dunning sequence for failed payments.
