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cm360-verification-and-active-view

Retrieve Active View metrics and analyze viewability tiers via CM360 API v5.

1|Updated Jun 24, 2026
Search Tags:#viewability#ad verification#Campaign Manager 360#Active View#MRC standard
One-click install
npx skills add https://github.com/scumunna/programmatic-skills --skill cm360-verification-and-active-view
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: cm360-verification-and-active-view
Source: https://github.com/scumunna/programmatic-skills/tree/main/skills/cm360-verification-and-active-view
Command: npx skills add https://github.com/scumunna/programmatic-skills --skill cm360-verification-and-active-view

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps users measure and report ad verification and viewability in Google Campaign Manager 360, ensuring that ad campaigns meet MRC standards.

Core Features & Use Cases

  • Viewability Analysis: Analyze ad viewability across eligible, measurable, and viewable tiers in Campaign Manager 360.
  • MRC Standard Compliance: Report viewability against the Media Rating Council (MRC) standard.
  • API Data Retrieval: Retrieve Active View metrics through the CM360 API v5.
  • Use Case: For a user querying why their campaign's viewability is low or missing, the Skill can provide detailed insights into the metrics, MRC standards, and potential causes.

Quick Start

Analyze the viewability of your Campaign Manager 360 campaign by using the 'cm360-verification-and-active-view' skill.

Frequently Asked Questions about cm360-verification-and-active-view

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I measure ad viewability in Campaign Manager 360 against MRC standards?▼

Measure ad viewability in Campaign Manager 360 by analyzing active view metrics across eligible, measurable, and viewable tiers. This verifies campaigns against MRC standards by retrieving impression metrics via the CM360 API v5.

Why does my Campaign Manager 360 campaign have low or missing viewability metrics?▼

Low or missing viewability metrics in CM360 can be diagnosed by analyzing active view tiers. This skill breaks down eligible, measurable, and viewable impressions to identify potential causes and ensure MRC standard compliance.

How do I retrieve Active View metrics using the CM360 API v5?▼

Retrieve Active View metrics using the CM360 API v5 by querying viewability rates and tier analysis for impressions. This process requires knowledge of CM360's viewability framework to extract accurate data.

Do I need prior knowledge of the CM360 viewability framework to verify ad viewability?▼

Yes, verifying ad viewability requires knowledge of CM360's viewability framework and API. Understanding MRC standards and active view tiers is necessary to interpret viewability rates and tier analysis for impressions.

What is the difference between eligible, measurable, and viewable tiers in CM360 Active View?▼

Eligible, measurable, and viewable tiers in CM360 Active View represent stages of ad verification. Analyzing these tiers measures viewability rates against MRC standards to determine if impressions were actually seen.

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