competitive-analysis

Gather competitor data from websites, blogs, social channels, and press coverage.

14|3|Updated Jan 19, 2026
One-click install
npx skills add https://github.com/kevinlin/cowork-z --skill competitive-analysis-kevinlin
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: competitive-analysis
Source: https://github.com/kevinlin/cowork-z/tree/main/src-tauri/resources/skill-templates/marketing-competitive-analysis
Command: npx skills add https://github.com/kevinlin/cowork-z --skill competitive-analysis-kevinlin

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Traditional competitive intelligence is manual, slow, and fragmented. This skill automates gathering and organizing competitive data to deliver concise, decision-ready insights.

Core Features & Use Cases

  • Structured research framework for analyzing competitors across websites, blogs, social channels, and press coverage
  • Generation of battlecards, messaging comparisons, and content-gap analyses for GTM planning
  • Source attribution and repeatable workflows suitable for product, marketing, and strategy teams

Quick Start

Ask your AI to compile a concise competitive landscape report for your target market and summarize key differentiators.

Frequently Asked Questions about competitive-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I automate competitive intelligence research for my marketing team?

Automate competitive intelligence research by systematically gathering data across competitors' websites, blogs, social channels, and press coverage. This process yields concise, decision-ready insights like messaging comparisons and content-gap analyses for GTM planning.

What is the best way to create sales battlecards from competitor data?

Create sales battlecards by systematically gathering competitor data and summarizing actionable insights. This structured research framework produces source-attributed outputs compatible with battlecards, executive summaries, and briefs.

Can I use this competitive analysis skill for product and strategy teams?

Yes, you can use this competitive analysis skill for product, marketing, and strategy teams. It provides a repeatable research framework to generate messaging comparisons and content-gap analyses across multiple competitor channels.

How do I compile a concise competitive landscape report with key differentiators?

Compile a competitive landscape report by applying a structured research framework to gather and summarize competitor data. This automated approach outputs concise, decision-ready insights highlighting key differentiators and content gaps.

Does competitive analysis require manual source attribution for press coverage?

No, competitive analysis does not require manual source attribution. The automated research framework systematically gathers data from press coverage and other channels while inherently maintaining source attribution for decision-ready insights.

What are the limitations of automated competitive intelligence gathering?

Automated competitive intelligence requires a repeatable research framework to function effectively. It is designed to summarize actionable insights from digital channels like websites and social media, but cannot replace nuanced strategic human analysis.