competitive-intelligence

Generate a self-contained HTML battlecard with competitor comparison matrices and tabs.

Updated Jan 11, 2026
One-click install
npx skills add https://github.com/chelleboyer/reachy_mini_retail_assistant --skill competitive-intelligence-chelleboyer
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: competitive-intelligence
Source: https://github.com/chelleboyer/reachy_mini_retail_assistant/tree/main/skills/sales/skills/competitive-intelligence
Command: npx skills add https://github.com/chelleboyer/reachy_mini_retail_assistant --skill competitive-intelligence-chelleboyer

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Sales and product teams need up-to-date competitive intel to win deals and plan strategy. This skill consolidates competitor data into a portable, self-contained HTML battlecard for rapid access during calls and reviews.

Core Features & Use Cases

  • Standalone web-research driven competitor profiles, pricing, and release histories
  • Self-contained HTML battlecard with a landing comparison matrix and per-competitor tabs
  • Optional connectors (CRM, docs, transcripts) to enrich data and support win/loss analysis
  • Use Case: Prepare for a renewal or bid by generating a battlecard for key competitors

Quick Start

Generate a self-contained HTML battlecard for your top competitors and export it as a shareable file.

Frequently Asked Questions about competitive-intelligence

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create competitor battlecards for sales deal preparation?

Create competitor battlecards by using web research to synthesize competitor product information into a self-contained HTML artifact with a comparison matrix, per-competitor tabs, and talk tracks. This supports pre-sales deal preparation and ongoing competitive reviews.

What is a competitive battlecard and what should it include?

A competitive battlecard is a portable reference document consolidating competitor data, pricing, and release histories. It typically includes a comparison matrix, per-competitor profiles, and talk tracks to support rapid access during sales calls and strategy reviews.

Can I enrich competitor research using CRM integrations and internal docs?

Yes, you can enrich competitor research data using optional connectors for CRM platforms, internal docs, and transcripts. This integration supports win/loss analysis and enhances the competitive intelligence gathered during web research.

Does this approach produce a shareable file for sales enablement?

Yes, the process produces a self-contained HTML battlecard with downloadable deliverables. This portable format allows sales teams to share competitor profiles, comparison matrices, and talk tracks easily for sales enablement and deal preparation.

What's the best way to compare competitors side-by-side for a renewal bid?

The best way to compare competitors for a renewal bid is generating an HTML battlecard with a landing comparison matrix. It synthesizes web research into per-competitor tabs and talk tracks, providing a portable reference for rapid review during the bid process.

Do I need web research to generate competitive intelligence, or can I rely solely on existing docs?

Web research drives the standalone competitor profiles, but optional connectors allow you to enrich data using existing CRM records, docs, and transcripts. Combining both sources provides a more comprehensive battlecard for win/loss analysis.