skills.rest
lebongobeni
lebongobeniCOMMUNITY
Explore all skills by this author →
GitHub

content-strategy

Build a prioritized content strategy with pillars, topic clusters, and buyer-stage mapping.

Updated Mar 25, 2026
Search Tags:#content strategy#keyword research#topic clusters#content audit#buyer journey#content pillars#editorial calendar
One-click install
npx skills add https://github.com/lebongobeni/aimarketingskills --skill content-strategy-lebongobeni
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: content-strategy
Source: https://github.com/lebongobeni/aimarketingskills/tree/main/skills/content-strategy
Command: npx skills add https://github.com/lebongobeni/aimarketingskills --skill content-strategy-lebongobeni

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps you decide what content to create, organize existing content into a coherent strategy, and prioritize topics that support traffic, authority, and lead generation.

Core Features & Use Cases

  • Content Pillars and Clusters: Define 3 to 5 core themes and map supporting topics that build topical authority.
  • Buyer-Stage Planning: Align ideas to awareness, consideration, decision, and implementation stages so content supports the full funnel.
  • Content Audits and Fixes: Evaluate an existing library, find gaps, and decide what to update, consolidate, or retire.
  • Searchable and Shareable Strategy: Balance SEO-driven topics with thought leadership, data-driven content, and original insights.
  • Use Case: A SaaS team with no blog can use this Skill to choose initial pillars, generate topic ideas, and build a practical publishing plan.

Quick Start

Ask for a content strategy built around your product, audience, and current content so you get prioritized pillars, topic clusters, and a starting publishing cadence.

Frequently Asked Questions about content-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a content strategy from scattered ideas into a prioritized plan?▼

A content audit evaluates your existing content library to identify gaps, decide what to update, consolidate, or retire, and ensure your overall strategy remains cohesive and effective for driving traffic and leads.

What is the best way to map topic clusters to the buyer journey stages?▼

Mapping topic clusters to the buyer journey involves aligning your content pillars with awareness, consideration, decision, and implementation stages, ensuring your publishing plan supports the full funnel from initial interest to final conversion.

Can I use this content strategy approach for B2B and technical SaaS marketing?▼

Yes, this content strategy approach is designed for B2B and technical marketing workflows, allowing SaaS teams to choose initial pillars, generate targeted topic ideas, and build a practical publishing plan even with no existing blog.

How do I balance searchable SEO content with shareable thought leadership formats?▼

Balance searchable and shareable content strategies by prioritizing SEO-driven topics alongside thought leadership, data-driven content, and original insights, using a scoring system to decide when to use each format for maximum authority.

What are the limitations of using topic clusters for content prioritization?▼

While topic clusters build topical authority, relying solely on them without audience research or buyer-stage mapping can limit lead generation, making it necessary to audit existing content libraries and adjust your editorial calendar accordingly.

Related Skills

Explore More Marketing & Sales Skills→
soberzergsoberzerg

content-strategy

Identify content pillars, map topic clusters, and prioritize content ideas.

Community
Intermediate
augustoheissaugustoheiss

agency-content-creator

Create multi-platform content strategies and SEO-optimized creative assets for brands.

Community
Advanced
liammcleod-hubliammcleod-hub

content-strategy

Plan content pillars, topic clusters, and prioritized publishing roadmaps for blogs.

Community
Intermediate
kostja94kostja94
872

content-strategy

Develop SEO content strategies with topic clusters and pillar pages.

Community
Intermediate