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content-strategy-sms

Generates a social media content strategy document with pillars, topic clusters, and platform mix ratios.

Updated Jun 7, 2026
Search Tags:#content planning#content strategy#social media#linkedin#topic clusters#content pillars#content mix
One-click install
npx skills add https://github.com/Bigdrops/Bigdrops-carousel --skill content-strategy-sms-bigdrops
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: content-strategy-sms
Source: https://github.com/Bigdrops/Bigdrops-carousel/tree/main/.agents/skills/content-strategy-sms
Command: npx skills add https://github.com/Bigdrops/Bigdrops-carousel --skill content-strategy-sms-bigdrops

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Deciding what to post on social media is a recurring blocker for creators and founders. This Skill turns scattered ideas and goals into a structured content strategy document defining content pillars, topic clusters, posting mix ratios, and differentiation angles. ## Core Features & Use Cases - Content Pillar Development: Maps 3-5 content pillars with unique angles, subtopics, and best formats based on your goals and expertise. - Topic Cluster Framework: Classifies topics as cornerstone or supporting content and assigns formats like threads, carousels, and polls. - Platform Mix Ratios: Defines weekly content mix percentages for LinkedIn, Twitter/X, Threads, and Bluesky adjusted to your primary goal. - Use Case: A founder who keeps asking "what should I post" runs this Skill, answers a few discovery questions, and receives a saved strategy document with pillars, clusters, and a differentiation statement to guide all future posting. ## Quick Start Ask the assistant to help you plan a social media content strategy and define your content pillars and topic clusters.

Frequently Asked Questions about content-strategy-sms

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a social media content strategy?▼

Run this Skill and answer grouped discovery questions about your goals, past content performance, competitors, and time budget. It produces a strategy document with 3-5 content pillars, topic clusters, and weekly posting mix ratios per platform.

What are content pillars and topic clusters?▼

Content pillars are 3-5 core themes you post about, each with a unique angle and subtopics. Topic clusters map those subtopics to formats, classifying them as cornerstone content for authority or supporting content for engagement.

Does this Skill write the actual social media posts?▼

No, it only defines the strategy of what and why to post. Use the post-writer-sms or thread-writer-sms skills for content creation, and content-calendar-sms for scheduling.

Can I use it without setting up a social media context profile first?▼

Yes. If the social-media-context-sms profile file does not exist, the Skill offers to collect the minimum needed information directly: identity, audience, platforms, and rough content areas.

How much promotional content should a content mix include?▼

The Skill caps promotional content at 10-15% of your mix. Even for lead generation goals, it shifts budget toward storytelling and educational content rather than increasing promotional posts.

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