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tamarin-vanreenen
tamarin-vanreenenCOMMUNITY
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content-strategy

Plan content pillars, topic clusters, and editorial calendars for marketing teams.

Updated Apr 11, 2026
Search Tags:#content planning#content strategy#topic clusters#seo content#hub and spoke#content pillars#editorial calendar
One-click install
npx skills add https://github.com/tamarin-vanreenen/marketingskills --skill content-strategy-tamarin-vanreenen
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: content-strategy
Source: https://github.com/tamarin-vanreenen/marketingskills/tree/main/skills/content-strategy
Command: npx skills add https://github.com/tamarin-vanreenen/marketingskills --skill content-strategy-tamarin-vanreenen

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Content strategy helps marketing teams plan, prioritize, and govern content to drive traffic, build authority, and generate qualified leads by aligning content with business goals through defined pillars and topic clusters.

Core Features & Use Cases

  • Define content pillars and topic clusters to organize coverage and drive topical authority.
  • Map content to buyer stages (awareness, consideration, decision, implementation) and link to product context.
  • Create and maintain an editorial calendar and reusable content templates.
  • Integrate with other skills (copywriting, seo-audit, programmatic-seo) for end-to-end content workflows.
  • Use hub-and-spoke models to build scalable, interconnected content assets.

Quick Start

Plan a 90-day content strategy for a B2B SaaS product, establishing pillars, clusters, and a publishing cadence.

Frequently Asked Questions about content-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a content strategy that drives traffic and leads?▼

A content strategy aligns content with business goals by defining pillars, building topic clusters, mapping to buyer stages, and maintaining an editorial calendar to drive traffic and generate qualified leads.

What is a hub-and-spoke model for topic clusters?▼

A hub-and-spoke model organizes topic clusters by interconnecting a main hub page with supporting spoke pages, building scalable content assets that establish topical authority and improve SEO content structure.

How do I map content pillars to the buyer journey stages?▼

Map content pillars to buyer stages by aligning topics with awareness, consideration, decision, and implementation phases, linking each content asset to specific product context to guide leads through the funnel.

Can I plan a 90-day B2B SaaS editorial calendar with this approach?▼

Yes, you can plan a 90-day B2B SaaS content strategy by establishing core pillars, defining topic clusters, and setting a structured publishing cadence within an editorial calendar to drive targeted traffic.

Does content planning work with programmatic SEO workflows?▼

Content planning integrates with programmatic-seo, seo-audit, and copywriting skills to create end-to-end content workflows, ensuring topic clusters and pillars scale effectively across automated SEO content generation.

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