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Tgoldi
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content-strategy

Plans content pillars, topic clusters, and prioritized editorial roadmaps for marketing teams.

1|Updated May 10, 2026
Search Tags:#content strategy#keyword research#content marketing#topic clusters#seo#content pillars#editorial calendar
One-click install
npx skills add https://github.com/Tgoldi/claude-skills --skill content-strategy-tgoldi
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: content-strategy
Source: https://github.com/Tgoldi/claude-skills/tree/main/content-strategy
Command: npx skills add https://github.com/Tgoldi/claude-skills --skill content-strategy-tgoldi

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Deciding what content to create is harder than writing it. This Skill turns scattered ideas, keyword data, and customer research into a structured content strategy with clear pillars, buyer-stage coverage, and a prioritized publishing plan. ## Core Features & Use Cases - Content Pillars & Topic Clusters: Defines 3-5 core pillars with hub-and-spoke subtopic clusters and internal linking structure. - Buyer-Stage Keyword Mapping: Maps topics to awareness, consideration, decision, and implementation stages using proven keyword modifiers. - Ideation from Real Data: Mines keyword exports, sales call transcripts, surveys, Reddit/Quora threads, and competitor blogs for validated content ideas. - Prioritization Scoring: Ranks ideas using a weighted framework (customer impact 40%, content-market fit 30%, search potential 20%, resources 10%). - Use Case: A B2B SaaS company with no blog asks what to write about. The Skill establishes pillars, maps keywords by buyer stage, and outputs a prioritized list of searchable and shareable topics with rationale. ## Quick Start Ask the assistant to build a content strategy for your product, including content pillars, priority topics, and a topic cluster map.

Frequently Asked Questions about content-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a content strategy for a new blog?▼

Start by defining 3-5 content pillars aligned with your product, audience, and search demand. Then map topics to buyer stages (awareness through implementation), prioritize them with a weighted scoring framework, and plan a publishing cadence that mixes searchable and shareable content.

How do I prioritize a large list of blog post ideas?▼

Score each idea on four weighted factors: customer impact (40%), content-market fit (30%), search potential (20%), and resource requirements (10%). Focus first on high-impact, lower-effort topics while maintaining coverage across buyer stages.

What is a hub-and-spoke content cluster?▼

A hub-and-spoke cluster pairs one comprehensive pillar page (the hub) with 8-15 supporting articles on related long-tail subtopics (the spokes). Strategic internal linking between them builds topical authority and improves search rankings.

How do I find content ideas from customer research?▼

Mine sales call transcripts for questions and objections, survey responses for recurring themes, and forums like Reddit and Quora for real user language. Topics mentioned by 30% or more of respondents are high-priority candidates.

When should I use content strategy versus copywriting?▼

Use content strategy when deciding what content to create, which pillars to own, and how to prioritize topics. Use a copywriting skill when writing the individual pieces themselves; strategy defines the plan, copywriting executes it.

How do I fix a blog with flat traffic and random content?▼

Run a content audit to evaluate existing posts, then reorganize them into pillars and topic clusters. Decide which posts to update, consolidate, or retire, and use hub-and-spoke structures to build topical authority going forward.

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