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ferrarifankid04
ferrarifankid04COMMUNITY
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copy-editing

Reviews and improves existing marketing copy through seven sequential editing passes.

Updated Aug 6, 2026
Search Tags:#marketing copy#proofreading#copy editing#content refresh#copy review#conversion copywriting#editing checklist
One-click install
npx skills add https://github.com/ferrarifankid04/ai-skills-public --skill copy-editing-ferrarifankid04
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: copy-editing
Source: https://github.com/ferrarifankid04/ai-skills-public/tree/main/claude-code/skills/copy-editing
Command: npx skills add https://github.com/ferrarifankid04/ai-skills-public --skill copy-editing-ferrarifankid04

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Existing marketing copy often suffers from vague claims, inconsistent tone, missing proof, and weak calls to action. This Skill provides a systematic framework for editing and refreshing copy without rewriting it from scratch, catching issues that a single unfocused review would miss. ## Core Features & Use Cases - Seven Sweeps Framework: Runs sequential editing passes covering clarity, voice and tone, benefit connection ("So What"), proof, specificity, emotional impact, and risk reduction near CTAs. - Expert Panel Scoring: Simulates multi-persona expert reviews (conversion copywriter, UX writer, target customer) with a 1-10 scoring rubric for high-stakes pages like landing pages and launch emails. - Content Refresh Workflow: Applies a dedicated checklist for updating outdated published content, including a refresh-vs-rewrite decision matrix and cadence guide. - Use Case: Paste an existing homepage or pricing page draft and receive sweep-by-sweep findings with specific recommended edits, plus a tightened rewrite that preserves the original message. ## Quick Start Ask the assistant to edit your existing landing page copy using the seven sweeps framework and suggest specific improvements.

Frequently Asked Questions about copy-editing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I edit marketing copy without rewriting it from scratch?▼

Use sequential focused editing passes instead of one unfocused review. The Seven Sweeps Framework checks clarity, voice, benefits, proof, specificity, emotion, and risk separately, so each pass catches issues the others miss while preserving the core message.

What is the difference between copy editing and copywriting skills?▼

Copy editing improves existing copy through review passes, while copywriting creates new copy from scratch. Use copy-editing when you already have a draft to refine; use copywriting for writing a new page from a blank slate.

How do I know when to refresh content versus rewrite it?▼

Refresh when the core message is still valid but stats, examples, or links are outdated. Rewrite fully when the topic angle, target audience, or page structure no longer matches current search intent or brand positioning.

When should I use expert panel scoring for copy review?▼

Use multi-persona scoring for high-stakes copy like launch pages, pricing pages, and sales pages. Each persona scores 1-10 on their expertise area; iterate until all score 7+ with an 8+ average. Skip it for minor edits and low-stakes content.

Why does my marketing copy feel vague and unconvincing?▼

Vague copy usually fails the specificity and proof sweeps: it uses words like "improve" or "optimize" without numbers, and makes claims like "trusted by thousands" without evidence. Replace weak terms with concrete figures and add attributed testimonials or data.

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