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LGJ-Jonathan
LGJ-JonathanOFFICIAL
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copy-editing

Reviews and improves marketing copy through seven focused editing passes.

Updated Mar 26, 2026
Search Tags:#landing page#marketing copy#proofreading#copy editing#conversion copy#persuasive writing#editing framework
One-click install
npx skills add https://github.com/LGJ-Jonathan/Jonathan_Global_Claude_Skills --skill copy-editing-lgj-jonathan
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: copy-editing
Source: https://github.com/LGJ-Jonathan/Jonathan_Global_Claude_Skills/tree/main/copy-editing
Command: npx skills add https://github.com/LGJ-Jonathan/Jonathan_Global_Claude_Skills --skill copy-editing-lgj-jonathan

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Existing marketing copy often suffers from unclear messaging, weak claims, vague language, and friction near calls to action. This Skill provides a systematic editing framework that improves copy through focused passes instead of one unfocused review, preserving the core message and the author's voice. ## Core Features & Use Cases - Seven Sweeps Framework: Edit copy through sequential passes covering Clarity, Voice and Tone, So What, Prove It, Specificity, Heightened Emotion, and Zero Risk. - Quick-Pass Checks: Apply word-level, sentence-level, and paragraph-level rules for faster reviews when a full sweep is not needed. - Editing Checklists: Use per-sweep checklists to verify each dimension before finalizing copy. - Use Case: Paste a landing page draft and ask for a full seven-sweep review; receive identified issues, specific recommended edits, and verification that earlier sweeps remain intact after each round. ## Quick Start Review this landing page copy using the seven sweeps framework and recommend specific edits for each issue you find.

Frequently Asked Questions about copy-editing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I edit marketing copy to improve conversions?▼

Run the copy through seven focused sweeps: clarity, voice and tone, so what, prove it, specificity, heightened emotion, and zero risk. After each sweep, loop back to verify earlier passes were not compromised by the new edits.

What is the seven sweeps copy editing framework?▼

It is a sequential editing method where each pass targets one dimension of copy quality, from clarity through risk reduction near CTAs. Focused passes catch issues that a single unfocused review typically misses.

How do I make vague marketing claims more specific?▼

Replace vague words like improve or optimize with concrete numbers, timeframes, and examples, such as changing save time to save 4 hours every week. Remove content that cannot be made specific since it is likely filler.

When should I use copy editing instead of copywriting?▼

Use copy editing when copy already exists and needs improvement, including drafts you just wrote. Use copywriting when creating new page copy from scratch, then switch to editing after the first draft is complete.

What words should I cut from marketing copy?▼

Cut weak intensifiers like very and really, filler words like just and actually, and vague terms like things or stuff. Replace corporate words like utilize and leverage with plain alternatives like use.

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