What problem does it solve? Existing marketing copy often suffers from vague claims, inconsistent tone, missing proof, and weak calls to action. This Skill provides a systematic framework to review and improve copy without rewriting it from scratch, preserving the core message while fixing clarity, specificity, and persuasion gaps. ## Core Features & Use Cases - Seven Sweeps Framework: Runs sequential editing passes covering Clarity, Voice and Tone, So What (benefit connection), Prove It (evidence), Specificity, Heightened Emotion, and Zero Risk (objection handling). - Expert Panel Scoring: Simulates 3-5 expert personas (conversion copywriter, UX writer, target customer) that score copy 1-10 and provide critiques for high-stakes pages. - Quick-Pass Checks: Word-level, sentence-level, and paragraph-level rules for fast reviews, plus a content refresh workflow for outdated published pages. - Use Case: Paste a landing page draft and ask for a full edit; the Skill runs each sweep, flags vague phrases like "optimize your workflow," recommends specific replacements, and delivers a tightened rewrite. ## Quick Start Ask the assistant to edit your existing landing page or email copy using the seven sweeps framework and provide a revised version.