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copy-rewrite

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Audit and rewrite underperforming copy

Content & Communication#audit#email#copywriting#rewrite#rmbc#landing_page#vsl_script
Authorstefan-georgi
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill diagnoses why existing marketing copy underperforms and produces a focused, RMBC-guided rewrite that preserves what works while fixing weak beats, proof, and calls-to-action.

Core Features & Use Cases

  • Two-phase workflow: runs a structural RMBC beat diagnostic and a six-dimension audit, then maps a targeted rewrite plan (keep, rewrite, add, cut).
  • Section-by-section rewrites: returns exact before/after text for each section with a concise diagnosis and RMBC rationale, plus an assembled cohesive final draft.
  • Enforced quality gates: applies specificity, mechanism quantification, audience-journey, proof diversity, and objection-handling rules to every output; ideal for landing pages, emails, ads, VSLs, and advertorials.

Quick Start

Ask the skill to audit and rewrite this landing page copy for [Product Name], preserving the original tone and including a before/after for each section.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: copy-rewrite
Download link: https://github.com/stefan-georgi/dtc-copywriting-skills/archive/main.zip#copy-rewrite

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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