cro-methodology

Prioritize conversion experiments with ICE scoring and document hypotheses.

1.9k|192|Updated Jan 29, 2026
One-click install
npx skills add https://github.com/wondelai/skills --skill cro-methodology
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: cro-methodology
Source: https://github.com/wondelai/skills/tree/main/cro-methodology
Command: npx skills add https://github.com/wondelai/skills --skill cro-methodology

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This skill provides a repeatable, evidence-based framework for optimizing conversions across websites and funnels, replacing guesswork with customer-centric experimentation.

Core Features & Use Cases

  • 9-Step CRE Process: Define success metrics, map funnels, understand visitors, and scale wins.
  • ICE Prioritization: Systematically rank test ideas by impact, confidence, and ease.
  • Design Challengers & Run Experiments: Create bold changes and run A/B tests with rigorous documentation.
  • Reference-guided workflow: Leverage guided playbooks and references to ensure repeatable results across pages, campaigns, and products.

Quick Start

  1. Define your primary conversion goal and the metrics that matter.
  2. Map your funnel and identify blocked arteries and missing links.
  3. Prioritize bold tests using the ICE framework, design a challenger, and document hypotheses and results.

Frequently Asked Questions about cro-methodology

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is a structured CRO methodology for improving conversion rates?

A structured CRO methodology improves conversion rates by replacing guesswork with a systematic process centered on customer insights, funnel mapping, and data-driven experiments to deliver measurable uplift across landing pages and campaigns.

How do I prioritize A/B testing ideas for my landing pages?

You can prioritize A/B testing ideas for landing pages by using the ICE framework, which systematically ranks experiment proposals based on their potential impact, your confidence in the outcome, and the ease of implementation.

How do I map conversion funnels to identify where visitors drop off?

To map conversion funnels and identify drop-off points, you define success metrics, trace the visitor journey to locate blocked arteries and missing links, and gather customer insights to understand why visitors exit the funnel.

Do I need specialized software to run data-driven conversion experiments?

No specialized software is required to run data-driven conversion experiments. The methodology relies on a disciplined process of explicit hypotheses, sample-size planning, and clear success criteria rather than specific testing platforms or tools.

What's the best way to document A/B test results for repeatable wins?

The best way to document A/B test results for repeatable wins is to rigorously record your explicit hypotheses, experimental design, and measured outcomes, creating a reference-guided playbook that scales successful changes across other pages.