customer-discovery

The skill guides customer discovery interviews by providing a Mom Test-style framework to test riskiest assumptions and elicit past behavior. You define a testable interview plan, conduct structured talks to capture verbatim responses, and synthesize findings into actionable insights.

The Mom Test framework structures customer interviews to gather evidence of past behavior rather than opinions. It helps founders validate problems by eliciting true needs and pain points through unbiased questioning, ensuring insights are based on actual actions.

You synthesize customer interview findings by distilling verbatim responses into direct quotes, behavioral patterns, and early adopter profiles. This transforms raw interview data into an executive-ready insight memo that informs cross-functional product decisions.

Yes, this guided interview framework is designed for early-stage startup validation. It applies Mom Test principles to test riskiest assumptions, gather behavioral evidence, and define an early adopter profile to inform product decisions.

The best way to capture verbatim responses during customer interviews is using guided capture prompts within a structured interview framework. This ensures accurate recording of direct quotes and past behaviors needed to synthesize actionable patterns and profiles.