customer-journey-map

Develop and visualize customer journey maps with stages, touchpoints, and KPIs.

Updated Jul 5, 2026
One-click install
npx skills add https://github.com/archerli/skill-set --skill customer-journey-map-archerli
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: customer-journey-map
Source: https://github.com/archerli/skill-set/tree/main/%E4%BA%A7%E5%93%81%E7%BB%8F%E7%90%86/Product-Manager-Skills-main/skills/customer-journey-map
Command: npx skills add https://github.com/archerli/skill-set --skill customer-journey-map-archerli

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) and assets (resource) components.

What problem does it solve?

This Skill addresses the challenge of visualizing the entire customer experience across various stages, identifying pain points, and aligning cross-functional teams to improve customer satisfaction and business outcomes.

Core Features & Use Cases

  • Stage Mapping: Document and visualize customer journey stages (Awareness, Consideration, Decision, Service, Loyalty).
  • Touchpoint Identification: Identify and document where customers interact with the brand.
  • Customer Experience Analysis: Understand emotions and thoughts at each stage.
  • KPIs & Goals: Align with business objectives and measure success.
  • Use Case: A Product Manager creates a customer journey map for a SaaS product onboarding experience, pinpointing drop-offs and aligning teams for improvement.

Quick Start

Create a customer journey map for your product using the template.md guide and fill in the customer actions, touchpoints, emotions, KPIs, business goals, and teams involved at each stage.

Frequently Asked Questions about customer-journey-map

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a customer journey map to align cross-functional teams?

To create a customer journey map, document stages, touchpoints, emotions, KPIs, and business goals. This visualizes the customer lifecycle and aligns cross-functional teams to improve satisfaction and outcomes.

What is customer journey mapping and when do I need it for my product?

Customer journey mapping visualizes the entire customer experience across stages like Awareness and Loyalty. You need it to identify pain points, understand emotions at touchpoints, and align business objectives with customer satisfaction.

How do I identify touchpoints and KPIs during customer journey mapping?

Identify touchpoints and KPIs by documenting where customers interact with your brand and measuring success against business goals. Mapping these elements pinpoints drop-offs and aligns teams for product improvement.

Can I use a customer journey map for SaaS product onboarding analysis?

Yes, you can use a customer journey map for SaaS product onboarding. It documents customer actions and emotions to pinpoint drop-offs, aligning cross-functional teams to enhance the onboarding experience.

What's the best way to analyze customer experience across the customer lifecycle?

The best way to analyze customer experience is by visualizing journey stages, touchpoints, and emotions. This approach identifies pain points and aligns business goals to improve overall customer satisfaction.

Do I need persona development and stakeholder input before customer journey mapping?

Yes, customer journey mapping requires stakeholder input and persona development. Understanding the customer lifecycle and gathering these inputs ensures accurate visualization of stages and alignment of business objectives.