demand-gen

Plan multi-channel B2B demand generation programs with lead scoring and attribution models.

Updated Aug 23, 2026
One-click install
npx skills add https://github.com/saadsocvaival/claude-digital-marketing --skill demand-gen-saadsocvaival
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: demand-gen
Source: https://github.com/saadsocvaival/claude-digital-marketing/tree/main/skills/demand-gen
Command: npx skills add https://github.com/saadsocvaival/claude-digital-marketing --skill demand-gen-saadsocvaival

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Build and optimize multi-channel demand generation programs that continuously generate qualified pipeline for B2B SaaS.

Core Features & Use Cases

  • Multi-channel campaign planning across TOFU, MOFU, BOFU stages.
  • Lead scoring, attribution, and ROI framing for B2B SaaS.
  • Template-driven campaign calendars, channel budgets, and KPI tracking.

Quick Start

Plan a full-cycle demand-gen program for a B2B SaaS product and generate a 90-day action plan.

Frequently Asked Questions about demand-gen

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan a multi-channel B2B demand generation program?

Plan multi-channel B2B demand generation by structuring campaigns across TOFU, MOFU, and BOFU stages. This approach aligns channel mix and budgets to continuously generate a predictable SaaS pipeline.

What is the best way to set up lead scoring for B2B SaaS demand gen?

Lead scoring for B2B SaaS demand gen evaluates prospect engagement across funnel stages to prioritize qualified pipeline. Apply attribution models to track ROI and allocate channel budgets effectively.

How do I create a 90-day campaign calendar for SaaS demand generation?

Create a 90-day SaaS demand generation calendar by mapping TOFU, MOFU, and BOFU campaign activities to specific channels. This template-driven process schedules lead generation tactics and tracks KPIs.

Can I use this demand generation approach for full-funnel attribution modeling?

Full-funnel attribution modeling maps ROI across TOFU, MOFU, and BOFU campaign stages. This demand generation planning process allocates channel budgets and tracks multichannel lead generation performance.

Does B2B SaaS demand generation require separate campaigns for each funnel stage?

B2B SaaS demand generation requires distinct TOFU, MOFU, and BOFU campaigns to guide lead progression. Structuring channel mix and messaging by funnel stage ensures predictable pipeline generation.

Why does my demand generation pipeline plateau despite high lead volume?

Demand generation pipelines plateau when lead scoring and MOFU campaigns fail to convert initial interest. Rebalance your channel mix and apply attribution models to identify underperforming funnel stages.