devrel-strategy

Designs a developer relations program charter covering driver, goals, pillar mix, sourcing, and staffing.

2|Updated Sep 6, 2026
One-click install
npx skills add https://github.com/samber/developer-relations-skills --skill devrel-strategy-samber
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: devrel-strategy
Source: https://github.com/samber/developer-relations-skills/tree/main/skills/devrel-strategy
Command: npx skills add https://github.com/samber/developer-relations-skills --skill devrel-strategy-samber

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Developer relations programs often run as activity lists with no funded driver behind them, so they survive exactly one budget review. This Skill turns scattered DevRel activity into a one-to-two-page charter that names the business driver, caps the goals, picks the pillar mix, and states what the program refuses to do. ## Core Features & Use Cases - Structured interview and CORE analysis: Gathers the funding driver, stage, capacity, deadline, and effort ceiling, then writes Community, Organization, Relationships, and Ecosystem paragraphs before proposing anything. - Program shape selection: Brainstorms two or three whole-program archetypes (enablement-first, reach-first, community-first, and others), ranks them on efficiency, value, and effort axes, and deletes shapes the constraints rule out. - Build-vs-buy and staffing decisions: Decides in-house, contractor, agency, or community-sourced per bet with red lines for credibility surfaces, and names the next hire with its trigger instead of a twelve-month org chart. - Use Case: A first DevRel hire at a Series A API company needs a board-ready plan in eleven weeks; the Skill interviews them, recommends enablement-first, and produces a charter with three to five bets, each with an owner, signal, and review date. ## Quick Start Ask the assistant to design a developer relations strategy and charter for your company, describing your product, stage, team capacity, and who funds the program.

Frequently Asked Questions about devrel-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a developer relations strategy for a startup?

Start with a CORE situational analysis of community, organization, relationships, and ecosystem, then name one funded driver and at most two primary goals pinned to developer journey drop-offs. The Skill produces a one-to-two-page charter with three to five bets, each carrying an owner, signal, and review date.

Should DevRel content be outsourced to an agency or kept in-house?

Rent volume but never credibility: agency pipelines cost roughly six months of setup plus eight to nine weeks per piece, so they fail any deadline inside one quarter. The advocate's byline, trade-off calls, incident communication, and moderation decisions are red lines that stay in-house.

How many pillars should a small DevRel team fund?

At most two pillars above token level at seed or grow stage, a baseline this Skill sets itself rather than a published standard. Two pillars funded properly beat four funded at 25%, because most DevRel work only pays off past a threshold of consistency.

When should a DevRel program invest in community first?

Promote community-first when the funded driver is contributor community or retention of an installed base, or when the funder wants a compounding asset beyond the current horizon. Fund it as a standing job, because a community funded at a quarter of one is worse than not starting.

What are the limitations of the common DevRel budget benchmarks?

The circulating 41% events spend split comes from only 47 respondents whose answers sum to 104.5% and omit community, tooling, and education. Cite it as history showing events dominated spend, never as a target for your own allocation.