email-deliverability-watch

Assess email deliverability using Klaviyo and Google Postmaster data.

1|Updated Jun 22, 2026

Search Tags:#ecommerce #email deliverability #retention marketing #email campaign management #deliverability analysis

Ready to run

npx skills add https://github.com/perceptiv-digital/ecommerce-operator-playbooks --skill email-deliverability-watch

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: email-deliverability-watch
Source: https://github.com/perceptiv-digital/ecommerce-operator-playbooks/tree/main/skills/email-deliverability-watch
Command: npx skills add https://github.com/perceptiv-digital/ecommerce-operator-playbooks --skill email-deliverability-watch

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires klaviyo, google-postmaster, and includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps ecommerce operators assess email deliverability and make informed decisions about sending campaigns, by gathering evidence, applying numeric decision rules, and providing a defensible answer.

Core Features & Use Cases

Deliverability Assessment: Analyze spam-complaint rates, bounce rates, and authentication status.
Decision Making: Determine whether to continue sending, throttle, pause, or fix based on evidence and rules.
Use Case: For a retention/e-commerce email campaign, the Skill can quickly determine if it's safe to continue sending emails based on recent data.

Quick Start

Run the "Email Deliverability Watch" play with the following inputs: Klaviyo complaint rate, bounce rate, Google Postmaster reputation, SPF/DKIM/DMARC status, and campaign segment recency windows.

Frequently Asked Questions about email-deliverability-watch

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I check email deliverability for my ecommerce retention campaigns?▼

Email deliverability assessment analyzes spam-complaint rates, bounce rates, and authentication status using Klaviyo and Google Postmaster data. By applying numeric decision rules to this evidence, it determines whether to continue sending, throttle, pause, or fix your ecommerce email campaigns.

What metrics do I need to analyze before sending an email campaign?▼

Before sending an email campaign, you must analyze your Klaviyo complaint rate, bounce rate, Google Postmaster reputation, SPF/DKIM/DMARC authentication status, and campaign segment recency windows. These inputs generate a defensible recommendation to continue, throttle, pause, or fix your sending strategy.

Do I need Klaviyo and Google Postmaster API access to assess email deliverability?▼

Yes, you need both Klaviyo API access and Google Postmaster API access to assess deliverability. These APIs supply the complaint rates, bounce rates, and domain reputation data required to apply numeric decision rules and generate a defensible sending recommendation.

When should I pause or throttle my Klaviyo email campaigns?▼

You should pause or throttle your Klaviyo email campaigns when complaint rates, bounce rates, or Google Postmaster reputation exceed acceptable thresholds. This Skill applies numeric decision rules to your authentication status and campaign segment recency to recommend throttling, pausing, or fixing.

How does SPF, DKIM, and DMARC authentication status affect my email deliverability?▼

SPF, DKIM, and DMARC authentication status directly impacts email deliverability by verifying your sending domain. This Skill evaluates your authentication status alongside complaint rates, bounce rates, and Google Postmaster reputation to determine if it is safe to continue sending emails.