What problem does it solve?
Founders and small sales teams struggle to write prospect-specific cold outreach that actually reads like a human wrote it; generic templates and mail-merge personalization produce low response rates and damage sender reputation. This Skill produces a single, highly-personalized outbound message for one prospect at a time, ensuring the message matches your brand voice, ICP vocabulary, and the correct sequence position.
Core Features & Use Cases
- Single-Prospect Focus: Draft one outreach message for a single prospect, single format, and single sequence position per run to preserve genuine personalization.
- Multi-Format Support: Produce both cold email and LinkedIn DM drafts with format-specific subject, length, and opener conventions.
- Sequence-Aware Outputs: Support initial touch, follow-up 1, follow-up 2, and breakup with distinct rhetorical jobs and length budgets.
- Preflight Validation: Read prospect rows and global context files, enforce ICP vocabulary, apply brand voice attributes literally, and refuse 12 defined anti-patterns before showing a preview.
- Safe Saving & Versioning: Write drafts to the project outputs folder with filename collision checks and versioning prompts; include internal metadata for traceability.
- References Driven: Uses internal references for personalization variables, sequence templates, format rules, and anti-patterns to keep drafts high-signal and compliant.
Quick Start
Draft an initial cold email for the prospect row "Sarah Chen — NorthStar" using projects/05-outbound-sales/outputs/prospect-list.md and the voice in global/context/brand-voice.md.