first-customers

To get your first 100 customers, you need a structured early sales plan targeting friends and family, your community, and cold outreach. This approach provides concrete contact lists, outreach templates, and pricing guidance to validate product-market fit.

The best way to design an early sales outreach plan is using a circle-based framework progressing from inner circles outward. It generates 10 friends and family contacts, 10 community contacts, and a personalized cold outreach template.

Yes, the minimalist entrepreneur playbook applies to product teams seeking early traction, including B2B customer acquisition. It delivers an initial pricing strategy and weekly sales goal tracking suitable for solo founders validating product-market fit.

To set pricing for early sales, you need an initial pricing strategy tailored to your first 100 paying customers. This plan provides specific pricing guidance alongside a weekly sales target and momentum tracking method to monitor early traction.

Writing a cold outreach template for early customer acquisition involves personalizing messages for your target community. This plan crafts a personalized cold outreach template after identifying 10 community contacts and 10 friends and family to pitch.