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fogg-behavior-model

Diagnose missing Motivation, Ability, or Prompt for target behaviors.

Updated Apr 26, 2026
Search Tags:#design#onboarding#motivation#habits#bmap#behavior-design#fogg
One-click install
npx skills add https://github.com/suwandre/my-opencode-config --skill fogg-behavior-model-suwandre
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: fogg-behavior-model
Source: https://github.com/suwandre/my-opencode-config/tree/main/skills/fogg-behavior-model
Command: npx skills add https://github.com/suwandre/my-opencode-config --skill fogg-behavior-model-suwandre

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Fogg Behavior Model helps teams understand and diagnose why users fail to perform desired actions, by evaluating Motivation, Ability, and Prompt and identifying which element is missing.

Core Features & Use Cases

  • Onboarding and activation design that increases completion
  • Improving conversion and feature adoption by identifying bottlenecks
  • Habit formation planning and behavior-change interventions

Quick Start

Provide a target behavior and audience, then map Motivation, Ability, and Prompt to identify the missing element and propose a design intervention.

Frequently Asked Questions about fogg-behavior-model

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I diagnose why users are not completing onboarding or feature adoption?▼

Diagnose onboarding and adoption failures by evaluating your target behavior across Motivation, Ability, and Prompt to identify which element is missing. This behavioral analysis reveals whether users lack desire, face friction, or need a better trigger.

What is the Fogg behavior model for product design?▼

The Fogg behavior model is a diagnostic framework asserting that target actions occur when Motivation, Ability, and Prompt converge simultaneously. It maps behavioral gaps to guide design interventions for habits and conversion.

How do I design behavior change interventions for habit formation?▼

Design behavior change interventions by defining a target audience and action, then balancing Motivation, Ability, and Prompt. Propose targeted adjustments that address the missing element preventing the habit from forming.

Can I use the B=MAP framework to improve conversion rate optimization?▼

Yes, you can use the B=MAP framework to improve conversion by analyzing where target users experience friction in Ability, lack Motivation, or miss the Prompt. It guides design decisions to balance these elements and drive completion.

When should I not use the Fogg behavior model for activation design?▼

The Fogg behavior model may not suit activation design when problems stem from external environmental barriers or technical system failures rather than user psychology. It specifically diagnoses behavioral gaps in Motivation, Ability, and Prompt.

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