funnel-audit

To audit your sales funnel for conversion leaks, supply a funnel description, type, URL, and current metrics to generate per-step 0-100 health scores, top three revenue-impact estimates, and a prioritized Fix Priority Matrix based on RMBC and CRO best practices.

A funnel fix priority matrix ranks conversion fixes by multiplying Revenue Impact by Ease of implementation, categorizing them into quick wins versus full rebuilds. It uses estimated conversion lifts and revenue recovery math to determine which funnel step repairs will yield the highest return on effort.

Yes, you can run a CRO audit on a free plus shipping DTC funnel by providing the funnel description and performance metrics. The audit evaluates standard funnel steps like traffic, pre-sell, landing, order, upsell, and thank you pages to locate conversion leaks and estimate revenue loss.

You estimate revenue loss from funnel drop-offs by analyzing your current performance metrics against benchmark assumptions for each step. The audit identifies the bottom three steps in your flow, calculates the estimated revenue impact of the leaks, and attributes the root cause to Research, Mechanism, Brief, or Copy failures.

A DTC conversion audit evaluates traffic, pre-sell, landing, order, upsell, thank you, and email steps. Each step receives a 0-100 health score across five dimensions to identify compliance with RMBC and CRO best practices and locate specific conversion leaks within the flow.

You do not strictly need current performance metrics to identify funnel conversion leaks, as the audit can apply benchmark assumptions when metrics are absent. However, providing actual funnel URLs and current performance data yields more accurate per-step scoring, revenue-impact estimates, and tailored fix prioritization.