ga4-events

Design GA4 event taxonomies and conversions for property configuration.

3|Updated Apr 1, 2026
One-click install
npx skills add https://github.com/anthril/official-claude-plugins --skill ga4-events-anthril
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ga4-events
Source: https://github.com/anthril/official-claude-plugins/tree/main/plugins/ppc-manager/skills/ga4-events
Command: npx skills add https://github.com/anthril/official-claude-plugins --skill ga4-events-anthril

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Designs the GA4 event taxonomy for a business — which events to collect, which to mark as conversions, and what custom dimensions and metrics to register — and applies the config to the property via the Admin API, bridging the dataLayer schema and downstream reporting and Google Ads conversion imports.

Core Features & Use Cases

  • Defines a complete event taxonomy (automatic, enhanced measurement, and dataLayer-driven events) and maps a small set of high-value conversions for reliable reporting.
  • Produces three artefacts: an event catalogue, a conversions list, and a set of custom dimensions/metrics ready for Explore reports.
  • Enables end-to-end workflow integration with other skills like ga4-setup, gtm-datalayer, and google-ads-account-setup.

Quick Start

Load the GA4 events skill into Claude and run it against your GA4 property to generate the conversion catalogue and required dimensions and metrics.

Frequently Asked Questions about ga4-events

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I define a GA4 event taxonomy and map conversions for my business?

Designing a GA4 event taxonomy involves categorizing automatic, enhanced measurement, and dataLayer events, then selecting high-value actions as conversions. It yields an event catalogue, conversions list, and custom dimensions for Explore reports.

Can I register GA4 custom dimensions and metrics automatically through the Admin API?

Yes, GA4 custom dimensions and metrics can be configured via the Admin API. This automates registering the specific parameters needed for your event taxonomy, making them immediately available for use in Explore reports and downstream analysis.

What's the best way to bridge my GTM dataLayer schema with GA4 reporting?

Bridging a GTM dataLayer schema with GA4 requires mapping dataLayer inputs to a structured event taxonomy. This defines the exact events and parameters GA4 collects, ensuring data flows correctly into property reporting and Google Ads conversion imports.

Does GA4 event taxonomy design work with Google Ads conversion imports workflows?

Yes, designing a GA4 event taxonomy directly supports Google Ads conversion imports. By mapping specific high-value events as conversions in GA4, the configuration aligns seamlessly with Google Ads for accurate cross-platform campaign tracking.

How do I validate GA4 events and conversions using DebugView?

Validating GA4 events and conversions using DebugView involves checking the real-time event stream against your defined taxonomy. This ensures your dataLayer-driven events, mapped conversions, and registered dimensions are captured correctly before full deployment.

When do I need to create a GA4 conversions list and event catalogue?

You need a GA4 conversions list and event catalogue during property configuration projects or when scaling analytics workflows. These artefacts map your dataLayer schema to high-value actions, ensuring accurate reporting and Google Ads integration.