google-ads-bidding

Community

Smart bidding for Google Ads optimization.

Authoreliasmalmsandberg
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Google Ads bidding optimization is complex and time-consuming; this skill provides structured guidance to select and configure bidding strategies to maximize CPA efficiency and ROAS across campaigns.

Core Features & Use Cases

  • Strategy selection across Manual CPC, Enhanced CPC, Maximize Conversions, Target CPA, Target ROAS, and Portfolio bid strategies.
  • Bid adjustments guidance by device, location, time, and audience, with guidance on learning periods and data requirements.
  • End-to-end setup and monitoring guidance, including conversion-tracking prerequisites, troubleshooting, and performance reviews.
  • Use Case: A growth-stage e-commerce account aims to improve CPA while preserving volume by selecting appropriate strategies and adjusting bids across campaigns.

Quick Start

Describe your goal (e.g., lower CPA, higher ROAS) and enable conversion tracking, then apply the recommended bidding strategy.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: google-ads-bidding
Download link: https://github.com/eliasmalmsandberg/google-ads-skills/archive/main.zip#google-ads-bidding

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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