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google-ads

Automates Google Ads campaign management via browser or Python SDK API integration.

37|12|Updated Feb 24, 2026
Search Tags:#automation#performance analysis#bid optimization#campaign management#google ads#ppc
One-click install
npx skills add https://github.com/exiao/skills --skill google-ads-exiao
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: google-ads
Source: https://github.com/exiao/skills/tree/main/google-ads
Command: npx skills add https://github.com/exiao/skills --skill google-ads-exiao

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill streamlines the management and optimization of Google Ads campaigns, saving time and improving performance by automating repetitive tasks and providing data-driven insights.

Core Features & Use Cases

  • Campaign Management: Automate tasks like keyword pausing, bid adjustments, and performance checks via browser or API.
  • Data Analysis & Reporting: Quickly retrieve campaign performance data, identify wasted spend (e.g., zero-conversion keywords), and download reports.
  • Use Case: An advertiser can use this Skill to automatically pause keywords that have spent over $500 in the last 90 days but generated zero conversions, directly improving campaign ROI.

Quick Start

Use the google-ads skill to check campaign performance for the last 30 days.

Frequently Asked Questions about google-ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I automate Google Ads campaign management and performance monitoring?▼

You can automate Google Ads campaign management by using browser automation or API integration to handle performance monitoring, keyword optimization, and bid adjustments. This streamlines repetitive tasks and provides data-driven insights.

Can I automatically pause zero-conversion keywords in my PPC campaigns?▼

Yes, you can pause zero-conversion keywords in PPC campaigns by automating performance checks. The Skill identifies wasted spend, such as keywords exceeding a budget threshold without conversions, and pauses them to improve ROI.

Do I need API access to manage Google Ads accounts with this automation?▼

You need either user credentials for browser automation or API access via Python SDK to manage Google Ads accounts. These access methods allow the automation to retrieve performance data and execute campaign changes.

What is the best way to analyze Google Ads performance data and identify wasted spend?▼

The best way to analyze Google Ads performance data is through automated reporting that quickly retrieves campaign metrics and identifies wasted spend. This allows you to download reports and optimize bids based on data-driven insights.

Does browser automation work for bid adjustments and keyword pausing in Google Ads?▼

Yes, browser automation works for bid adjustments and keyword pausing in Google Ads. It executes these campaign management tasks directly within the interface, serving as an alternative to API integration.

Why should I use Python SDK for Google Ads performance analysis instead of manual checks?▼

Using the Python SDK for Google Ads performance analysis automates repetitive tasks like report generation and bid optimization. This saves time compared to manual checks and provides data-driven insights for campaign management.

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