google-ads

Diagnose Google Ads waste and optimize bids with GAQL data.

3.3k|414|Updated Mar 27, 2026
One-click install
npx skills add https://github.com/nowork-studio/toprank --skill google-ads-nowork-studio
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: google-ads
Source: https://github.com/nowork-studio/toprank/tree/main/google-ads/manage
Command: npx skills add https://github.com/nowork-studio/toprank --skill google-ads-nowork-studio

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Manage Google Ads campaigns with a centralized, rule-based brain that translates raw performance data into actionable improvements, reducing manual guesswork and risk.

Core Features & Use Cases

  • Unified decision framework: reads GAQL data and applies benchmarks, scoring rubrics, and decision trees to drive changes.
  • Guardrails and change-tracking: prevents unsafe mutations and logs every write for rollback.
  • Reference-guided optimization: leverages the included references for diagnosis and learning. Use cases include auditing campaigns, diagnosing Quality Score, optimizing bids and budgets, reviewing changes for impact, and restructuring campaigns.

Quick Start

Invoke the skill to run a Google Ads audit and return a prioritized action list.

Frequently Asked Questions about google-ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit Google Ads campaigns to diagnose wasted ad spend?

To diagnose wasted ad spend in Google Ads, the skill reads GAQL data and applies scoring rubrics and decision trees to identify inefficiencies, returning a prioritized action list for safe optimization.

What is the best way to optimize Google Ads bids and budgets for ROAS?

To optimize Google Ads bids for ROAS, the skill interprets performance data against benchmarks using principled decision trees, recommending targeted bid and budget adjustments with built-in guardrails.

Can I automate Google Ads keyword diagnostics and Quality Score reviews?

Yes, you can automate Google Ads keyword diagnostics. The skill uses a reference-guided framework to evaluate Quality Score and keyword performance, applying structured rules to diagnose waste and suggest improvements.

How does Google Ads campaign change-tracking and rollback work?

Google Ads change-tracking works by logging every write action and enforcing server-side guardrails. This ensures all campaign mutations are auditable, reversible, and safe from unsafe changes.

Do I need GAQL knowledge to restructure Google Ads campaign settings?

You do not need GAQL knowledge to restructure Google Ads settings. The skill handles GAQL reads internally and uses dedicated write tools to apply campaign setting changes safely without manual queries.

What are the limitations of using automated decision trees for PPC optimization?

Limitations of automated PPC decision trees include reliance on predefined benchmarks and scoring rubrics. Complex or subjective campaign nuances may require manual review outside the skill's structured guardrails.